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Utility Warehouse, UK

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Innovation: Offers heavily discounted utility services using bundled packages.

This UK-based MVNO emulates the U-Switch model (a utilities price comparison service) by bundling together the many utilities required within a household--including fixed-line voice, broadband, gas, electricity and cellular services.

By bundling these services, Utility Warehouse believes it can offer an attractive price to consumers by offering heavily discounted packages. The company has invested significantly in CRM and offers a single invoice for all utilities consumed within the household.

Albeit that the company charges a small membership fee, a recent survey of utility providers rated Utility Warehouse as the best, while the major gas and electricity suppliers were judged to be abysmal in their ability to produce accurate invoicing and provide acceptable customer support.

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