Sony is launching a new brand campaign to breathe life into its struggling mobile unit, according to a Sony executive. The comments come as Sony pulls back in the smartphone market, but indicate it is not exiting the market.
Ericsson will cut 2,200 jobs in Sweden, mainly in research and development (R&D) and its supply chain, as it seeks to slash costs and boost profitability. The vendor hinted at the job cuts in November, but at the time did not say how many employees would lose their jobs.
Sony confirmed it will cut another 1,100 employees from its Mobile Communications business, on top of the 1,000 job cuts it had already announced in that unit. The company, which disclosed the job cuts in conjunction with its quarterly earnings report, will prune the mobile division down to 5,000 employees by March 2016, a 28 percent cut to a unit that Sony CEO Kazuo Hirai said in the past would be a key element of the company's electronics business.
Sony plans to slash another 1,000 jobs from its smartphone unit amid a push to get back to profitability, according to multiple reports. The cuts would come on top of 1,000 layoffs Sony previously announced for its Sony Mobile Communications business. If the reports prove accurate, Sony will employ around 5,000 people in its smartphone business by March 2016.
Google is interested in buying mobile payments company Softcard, according to multiple reports, in a deal that would bring Google into closer alignment with wireless carriers and that would consolidate the payments market just as Apple Pay is getting off the ground.
Softcard, the mobile payments company backed by Verizon Wireless, AT&T Mobility and T-Mobile US, has cut 60 employees amid a restructuring. While Softcard insists the layoffs won't affect its pursuit of the mobile payments space, the layoffs are an indication that the mobile payment market remains in flux, especially amid the introduction of Apple Pay and other competing offerings.
Qualcomm is cutting around 600 jobs globally as part of a shift in the chipset giant's business, according to a CNET report. The cuts represent only around 2 percent of the company's total workforce.
Ericsson plans to cut costs by $1.21 billion by 2017 and will slash jobs as part of that effort, though the vendor did not say how many positions it will cut. The cost cuts are part of Ericsson's larger strategic transformation toward software, media and working with customers that are not telecommunications carriers.
Sprint disclosed it is going to book another $105 million charge related to its latest round of job cuts, according to a securities filing. That comes on top of the $160 million charge it had already recorded.
As part of its ongoing cost-cutting efforts, Sprint announced it has eliminated 452 jobs from its Overland Park, Kan., headquarters. This comes on top of approximately 5,000 jobs the company slashed between Jan. 1 to Sept. 30 of this year. And according to a report from the Kansas City Star, more job cuts are anticipated as part of the company's restructuring efforts.