GAMES & GRAPHICS MARKETING & MERCHANDISING MANAGER - Flycell
Categories: Wireless
Website: http://lycell.com
Position Description
GAMES EXPERIENCE A MUST!
• Core Objective
Manages marketing, merchandising and reporting on all games, graphics & apps related activities.
• Responsibilities
– Work with Games providers to get the best games and builds for all cell phones
– Initiate & build long term relationships with leading games provides
– Decide Games, Graphics & Apps to push, promote & feature
– Assist in development & implementation of a comprehensive marketing & exploitation strategy for each product including non-mobile sales
– Define, optimize and renew web & wap promotions
• Work with design team to define the concept of all promotional banners
• Define peak of the week placement
• Quality Assurance (QA) of promotions
– Create & optimize the Games, Graphics & Apps sections of the site
• Navigation
• Categorization
• Positioning
• Information & Creatives
– Web and wap weekly Games, Graphics & Application updates
– Games, Graphics & Application Research
• Skills
– Experience with Gaming A MUST! – mobile or digital – both personal (heavy gamer) and professional (has worked with or for a gaming company)
– Experience with Excel & basic analysis
– Excellent taste and understand the mindset of a digital gamer
– Relationships with existing mobile games companies
ADDITIONAL SKILLS A PLUS
– Experience with digital entertainment merchandising
– Experience with B to C retail
– Experience managing digital content relationships

