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Content Marketing Manager - ARN Consulting

Oct 07
Location: London,
Categories: Marketing
Website: http://www.arnconsulting.com

Position Description

Salary £35,000 – 38,000
Location: Greater London

Our client is looking for Content Marketing Manager, working solely for the UK AV business with an initial focus on CTV as contents and provision of different types of Video content integrated within the TV will be the biggest growth area of the CTV market in the long term.

Purpose of job:

To develop relationships with all possible TV Content Solutions providers with the aim to integrate viable services within CTV line up. These potential services will include: Free To Air Broadcast services, Paid TV broadcast services both Terrestrial and Satellite & IP content services.

Key objectives
• To strengthen our client’s CTV Channel proposition and sales
• To enrich the CTV Consumer experience with their products.
The above will be achieved by the integration into our client’s CTV line up of a menu of different digital content solutions.

Main responsibilities

1. To forge content provider partnerships on a local level.
• IP solutions providers i.e. BBC i player, CH4.com any other IP content provider that is relevant
• Conventional Broadcast partners ITV, SKY, Freesat etc
2. Negotiate at local level to ensure a high degree of relevance to the market and brand / product target appeal.
3. Manage contract development / commercial and legal provisions
4. Drive long term, sustainable and profitable digital content platform strategy to support IP enabled products
5. Develop and implement an overall work plan for areas of responsibility to include:
• IP Video Content Providers
• Relationships with Industry bodies i.e. OFCOM, DTG, BERR
• To become the Samsung spokesperson and champion for new broadcast technologies: DVB-T2 etc.

Essential skills required
• Knowledge and experience of the IP video broadcast community. Knowledge of on demand video media, with video over the internet.
• General knowledge of associated broadcast and cable regulation and policy, as well as industry standards activities.
• General knowledge of terrestrial and Satellite (both pay and non pay) services
• Experienced at developing successful business development strategies
• Educated to degree level or equivalent
• PC Literate, with good working knowledge of MS Word, MS Excel and MS PowerPoint
• Strong analytical and numerical skills
• Culturally aware
• Strong interpersonal and communication skills
• Able to work under pressure


Desirable skills required
• Extensive knowledge of both IP Broadcast and conventional video broadcast
• Good Team Player
• Self Starter

How to Apply

giles@arnconsulting.com

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