Cellfire Inc. today announced the expansion of its mobile discount offers with Taco Bueno. Following a successful mobile coupon test with 80 stores in Dallas, Cellfire mobile coupons will now be accepted at all participating Taco Bueno locations throughout their full system.
"Partnering with Cellfire has provided a novel and innovative way to reach our customers," said Scott Terraciano-Spence, vice president marketing, Taco Bueno. "Cellfire offers our guests the convenience and value of getting discounts without the hassle of clipping and remembering paper coupons."
Taco Bueno is offering Cellfire subscribers coupons to buy a Beef Muchaco or Chicken Potato Burrito for only $.99 each. Consumers can subscribe to Cellfire's mobile coupon service to receive the Taco Bueno discounts at Cellfire.com or by texting "bueno" to 22888.
"Consumers continue to demonstrate a high degree of interest in using mobile coupons to save money when they are dining out," said Brent Dusing, CEO of Cellfire. "Innovative chains such as Taco Bueno are tapping this desire and improving their connection with consumers as a result."
Unlike text-based offers, Cellfire's easy to use application-based service automatically delivers savings directly to consumers, which they can access on demand from their web-enabled phone to discover and use discounts specific to their geographic area. Cellfire users are provided with a unique redemption code that is shown at the time of a transaction. Users simply click on the coupon they want to use and show it to the sales clerk for redemption. New merchants and offers are added on a regular basis.
About Cellfire
Cellfire provides consumers with convenient discounts directly on their mobile phones. Cellfire is the first nationwide mobile coupon and discount offer service that allows consumers to easily access deals from brand-name merchants nationwide through their cell phone. Founded in January 2005, Cellfire is headquartered in San Jose, California. For more information or to download Cellfire, visit http://www.cellfire.com/ [1].
About Taco Bueno
Taco Bueno is a Mexican quick-service restaurant that offers Fast Casual Quality at Fast Food Price and Convenience(TM). Founded in 1967 in Abilene, Texas, Taco Bueno today boasts over 180 locations in Arkansas, Indiana, Kansas, Missouri, Nebraska, New Mexico, Oklahoma, and Texas. Find out more about Taco Bueno by logging on to http://www.tacobueno.com/ [2].