NXTcomm, Las Vegas – June 16, 2008 – Allot Communications Ltd.
(NASDAQ: ALLT) and PeerApp Ltd. today announced a joint solution that
enables Internet Service Providers (ISPs) to manage network bandwidth
costs, increase subscriber loyalty, and create new revenue-generating
services. The new solution integrates Allot Deep Packet Inspection
(DPI) devices with PeerApp’s intelligent media caching solutions to
optimize the delivery of video content over the Internet. It will be on
display at Allot’s booth (SL5016) at NXTcomm 2008.
"The partnership with PeerApp furthers our vision of leveraging DPI as
a platform to generate revenues and optimize our customers' networks,"
said Azi Ronen, Allot's EVP of Corporate Development. "This solution
will help service providers handle over-the-top video, the fastest
growing segment of network traffic traversing the Internet today
intelligently, cost effectively and immediately."
The joint solution dramatically improves the subscriber experience with
Internet video content by reducing the irritating delays caused by
multimedia content buffering. When deploying the PeerApp UltraBand
Intelligent media caching solution with the Allot NetEnforcer or
Service Gateway, Allot’s DPI engine identifies Internet Video streams
in real time and redirects them to the UltraBand platform. Ultraband
uses caching technology to free up bandwidth, thereby speeding up the
download process and improving the subscriber experience. Allot’s
Service Gateway or NetEnforcer can also be used to prioritize the video
application traffic to all or premium-plan subscribers, which enables
ISPs to create new, revenue-generating services from Internet video
instead of just being passive purveyors of over-the-top content.
"ISPs are struggling with the flood of over-the-top video coming across
their networks, and with subscribers’ high expectations for a great
experience when viewing video clips, real-time video, and
user-generated content," said Frank Childs, Vice President of Business
Development for PeerApp. “Allot's superior application identification
capabilities, coupled with our intelligent media caching technology,
give ISPs what they need not only to overcome today's service
challenges, but also to participate economically in the Internet video
revolution by managing video traffic locally and intelligently."
About Allot Communications
Allot Communications Ltd. (NASDAQ: ALLT) is a leading provider of
intelligent IP service optimization solutions. Designed for carriers,
service providers and enterprises, Allot solutions apply deep packet
inspection (DPI) technology to transform broadband pipes into smart
networks. This creates the visibility and control vital to manage
applications, services and subscribers, guarantee quality of service
(QoS), contain operating costs and maximize revenue. Allot believes in
listening to customers and provides them access to its global network
of visionaries, innovators and support engineers. For more information,
please visit www.allot.com [1]
About PeerApp Ltd.
PeerApp (www.peerapp.com) is the technology innovator and leading
provider of solutions that help ISPs worldwide manage P2P and HTTP
video traffic to improve network efficiency while enhancing
subscribers' quality of experience. Based on patented P2P caching and
acceleration technology, PeerApp solutions help ISPs create unique
competitive advantage, sustain network growth, and build new revenue
streams from broadband media delivery. Millions of broadband
subscribers around the world receive high-quality video and other
digital media through PeerApp systems.