Alltel announced today that it had selected the recently acquired WiderThan [1] as its provider for ringback tone (RBT) services, for its more than 11 million subscribers. Alltel subscribers can now download ringback tones for $0.99. A ringback tone is a music clip that a caller listens to instead of the standard dial-tone. WiderThan already provides content services to T-Mobile USA, Verizon Wireless, Cingular Wireless and Sprint Nextel.
For more on Alltel, WiderThan:
- see this press release [2]
- and see this article [3] on Cingular's ringback launch over the summer