American Health Journal Takes Award-Winning Programming Mobile with New Customized App
PALM DESERT, Calif. & KANSAS CITY, Mo.--(BUSINESS WIRE)-- The American Health Journal, an award-winning health care television program watched by more than 40 million households on CBS, PBS, ABC, NBC, FOX, and others stations across the country, today announced the availability of its first mobile application.
Developed by Handmark® in partnership with Blue Wave Media, the new American Health Journal mobile app enhances the experience for viewers providing instant access to the latest news and videos from any iPhone, iPod touch, BlackBerry, Android, Windows Mobile or webOS smartphone. Users can customize the app with to get their favorite American Health Journal content quickly and easily share content via email or social networking sites like Facebook and Twitter.
“The mobile app delivers a fantastic experience that allows us to connect with our viewers in a different way and broaden our reach,” said Roland Perez, Executive Producer of the American Health Journal. “We’re glad to have an expert like Handmark to help us develop and execute a mobile strategy that complements our television programming and helps us keep our viewers engaged and informed wherever they are.”
The American Health Journal has the largest video library of physician interviews in the country, distributed exclusively by Blue Wave Media. The video-only mobile app features a wide selection of the exclusive interviews that educate users on a variety of medical conditions and health care news covering Today’s Health, Women, Family, Men, Wellness, Vision & Alternative Medicine.
“It is exciting to see an organization with such a rich history like the American Health Journal taking an innovative approach in the way they are delivering content to their viewers,” said Paul Reddick, Handmark CEO. “We are pleased to support a new on-demand experience for their viewers providing access to the latest to their award-winning content.”
Visit http://ahjmobile.com for more information about The American Health Journal mobile app, or to download now free text 'AHJ' to 46275 or visit www.ahjmobile.mobi from your mobile browser.
About American Health Journal
The “American Health Journal” has been interviewing doctors for a weekly primetime television show since March of 1988. This has allowed them to create the largest video library of physician interviews in the United States. The “American Health Journal” is able to produce at least 1,200 on-camera topics per year. For more information about the “American Health Journal”, visit www.thedoctorshow.com.
About Blue Wave Media
Blue Wave Media, Inc. is a multi-media content distribution company that delivers unique and proprietary video content to mobile consumers. Blue Wave Media utilizes strategic contractual relationships with premier content delivery and mobile application platforms to provide seamless technology services for video content publishers. Blue Wave Media has leveraged these strategic relationships to provide the largest scalable mobile content platform network in the world, delivering mobile applications to 27 mobile platforms internationally. For more information about Blue Wave Media, visit www.blue-wavemedia.com.
About Handmark
Handmark is the world’s leading developer and distributor of mobile applications, specializing in mobile solutions for publishers and media companies. Leveraging 10 years of experience, Handmark is trusted by many of the world’s leading media brands. The company delivers the industry’s only full-service mobile publishing solution including development, distribution, monetization and on-going innovation across all major mobile platforms. Handmark also has a rich history of operating successful mobile application stores around the world and continues to create some of the industry's most successful mobile brands including Pocket Express and TweetCaster. For more information about Handmark, visit www.handmarkmobileapps.com.
© 2010 Handmark, Inc.; Handmark® and the distinctive hand design are registered trademarks of Handmark, Inc. in the U.S. and other territories. All rights reserved. All other trademarks belong to their respective owners.
CONTACT:
Handmark
Erica Cohen, 816-268-2956
ecohen@handmark.com
or
Blue Wave Media
Jodi Roth, CEO, 760-899-2707
jroth@blue-wavemedia.com
KEYWORDS: United States North America California Missouri
INDUSTRY KEYWORDS: Technology Audio/Video Mobile/Wireless Communications Publishing
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