AT&T and DIRECTV Sign Three-Year Extension Agreement to Deliver AT&T | DIRECTV Service to AT&T Customers
Millions of Customers Continue to Have Access to a Compelling and Exclusive AT&T | DIRECTV Quad-Play Bundle Option
EL SEGUNDO, Calif.--(BUSINESS WIRE)-- DIRECTV and AT&T* signed a three-year extension to their commercial agreement and will continue to offer a co-branded version of DIRECTV’s satellite television service across the 22 states where AT&T offers residential broadband and voice service. This agreement, which has been extended through March 2015, will enable both companies to provide millions of customers with access to an exclusive quadruple-play bundle of AT&T | DIRECTV service and AT&T broadband, home phone and wireless voice services, as well as bundled discounts when AT&T | DIRECTV service is combined with qualifying AT&T services.
Through a separate agreement, DIRECTV also sells AT&T broadband services, including AT&T U-verse High Speed Internet, through its sales distribution channels and to existing DIRECTV customers.
“Over the past three years DIRECTV and AT&T worked together to deliver a compelling bundled service at a great value,” said Paul Guyardo, executive vice president and CMO for DIRECTV. “With this new agreement, we have a lot in the works to expand our partnership.”
“We want all of our customers to have the option to receive a complete, integrated bundle of services from us, including TV,” said Jeff Weber, vice president of video services, AT&T Mobility and Consumer Markets. “AT&T | DIRECTV service allows us to offer customers the best entertainment and communication services in areas where U-verse is not available, including compelling features that enhance their entertainment experience.”
AT&T | DIRECTV service customers have access to a variety of DIRECTV programming and services, including:
- Access to more than 170 full-time High Definition (HD) channels.
- Exclusive sports programming packages, including NFL SUNDAY TICKET™.
- DIRECTV Whole-Home DVR service, where customers can watch shows in one room and finish watching in any other room, in up to 15 rooms, all in HD with one HD DVR.
- Up to 400 of the newest movie releases, some available months before Netflix® and Redbox®—all in 1080p HD, the same format as Blu-ray™. Plus instant access to up to 7,000 VOD shows and movies at no extra charge.
- Superior television service that has received higher customer satisfaction than the leading cable companies for eleven years running according to the 2011 American Customer Satisfaction Index.
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
About DIRECTV:
DIRECTV (NASDAQ: DTV) is one of the world’s leading providers of digital television entertainment services delivering a premium video experience through state-of-the-art technology, unmatched programming and industry leading customer service to more than 30 million customers in the U.S. and Latin America. In the U.S., DIRECTV offers its 19.4 million customers access to more than 170 HD channels and Dolby-Digital® 5.1 theater-quality sound, access to exclusive sports programming such as NFL SUNDAY TICKET™, Emmy-award winning technology and higher customer satisfaction than the leading cable companies for ten years running. DIRECTV Latin America, through its subsidiaries and affiliated companies in Brazil, Mexico, Argentina, Venezuela, Colombia, and other Latin American countries, leads the pay-TV category in technology, programming and service, delivering an unrivaled digital television experience to more than 10.6 million customers. DIRECTV sports and entertainment properties include three Regional Sports Networks (Northwest, Rocky Mountain and Pittsburgh) as well as a 60 percent interest in Game Show Network. For the most up-to-date information on DIRECTV, please visit www.directv.com.
About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company and one of the most honored companies in the world. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation’s fastest mobile broadband network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet, voice and cloud-based services. A leader in mobile broadband and emerging 4G capabilities, AT&T also offers the best wireless coverage worldwide of any U.S. carrier, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse® and AT&T │DIRECTV brands. The company’s suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising.
Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATT.
© 2011 AT&T Intellectual Property. All rights reserved. Mobile broadband not available in all areas. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
CONTACT:
AT&T
Jill Rountree, (512) 495-7186
jrountree@attnews.us
or
DIRECTV
Robert Mercer, (310) 964-4683
rgmercer@directv.com
KEYWORDS: United States North America California
INDUSTRY KEYWORDS: Entertainment TV and Radio Technology Other Entertainment Consumer Electronics Internet Telecommunications Satellite Mobile/Wireless
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