Comverse Teams with Jamba at T-Mobile Germany to Launch Fun Broker Off-Deck Ringback Tone Platform
WAKEFIELD, Mass., Dec 11, 2007 (BUSINESS WIRE) -- Comverse, the world's leading supplier of software and systems enabling network-based multimedia enhanced communication and billing services, today announced live commercial implementation of the Fun Broker off-deck ringback tone platform at T-Mobile Germany, a unit of Deutsche Telekom (NYSE: DT ) together with Jamba, a leading provider of digital entertainment services through a joint venture between News Corporation (NYSE: NWS ) and VeriSign (NASDAQ: VRSN). Now available globally, Fun Broker allows content providers to sell ringback tones directly from their portals. Integrating ringback tones into the dynamic off-deck content retail market helps subscribers to personalize ringback tones easily from multiple media sources, which can increase penetration of the service.
Fun Dial, Comverse's popular ringback tone service, allows users to personalize network tones (ringing, busy signals) with music and content to entertain callers waiting for the phone call to be answered. The entry of leading content players like Jamba into the ringback tone service arena increases user awareness, convenience and choice, which can generate substantial new traffic and revenue in ringback tone content.
Lee Fenton, COO at Jamba said, "Operators have too much to do already to successfully take on the entire burden of constant promotion of ringback tones. By turning to Jamba and value-added services leader Comverse, T-Mobile gains energetic and motivated market-savvy content and service delivery partners and benefits from our highly popular portal for digital entertainment. It is no surprise that ringback tone sales and usage figures quickly shot up. We believe that their long-term gains will be equally impressive."
"Comverse creates great customer experiences and Fun Dial has become the best-in-class ringback tone experience. Now with Fun Broker, we can bring content from the best worldwide sources like Jamba. Jamba plus Comverse is a world's best customer experience," said Andre Dahan, President and CEO of Comverse.
About T-Mobile
T-Mobile (T-Mobile Deutschland GmbH) started the overall operation in 1993 as an independent trading company. Today, the company is one of the most successful mobile phone operators in Europe. It is a wholly-owned subsidiary of T-Mobile International AG and employs almost 5,330 people (as of September 30, 2007) in one of the most dynamic growth markets in Germany. With 34.5 million customers at the end of September 2007, T-Mobile is the market leader in Germany. Around the world, approximately 113.7 million customers (as of September 30, 2007) use the services of the majority-owned T-Mobile affiliates.
About Jamba
Jamba GmbH (Web and WAP: www.jamba.de) is one of the world's leading providers of digital entertainment services. Jamba develops, markets and provides digital content and services in the mobile sector and via the Internet. The wide range of products include music, video and information services as well as ringtones, graphics and games, all available directly via SMS text messages, mobile Internet (WAP) or the Internet. Jamba works successfully with international network operators and has close co-operations with numerous partners in the TV, Internet and print sector, among them MTV, RTL, VIVA, Yahoo and Google.
About Comverse
Comverse is the world's leading provider of software and systems, enabling network-based messaging and content value-added services, converged billing and IP communications. Comverse solutions generate revenues, strengthen customer loyalty and improve operational efficiency for over 500 communication service providers in more than 130 countries. The company's Total Communication(SM) portfolio facilitates personalized lifestyles in an evolving connected world and is based on the InSight(TM) Open Services Environment. Comverse's solutions support flexible deployment models, including in-network, hosted and managed services, and can run on circuit-switched, VoIP, IMS and converged network environments. Comverse is a subsidiary of Comverse Technology, Inc. (CMVT.PK). For more information, visit www.comverse.com.
All product and company names mentioned herein may be registered trademarks or trademarks of Comverse or the respective referenced company(s).
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SOURCE: Comverse, Inc.
