Google I/O: Smaato Releases New Versions of Android SDK and Dashboard App
- First-of-its-kind mobile app provides developers with real-time access to reporting dashboard
- New compatibility with Android Tablets and Android 3.1 enables app developers and publishers to dramatically improve monetization of apps and content
REDWOOD SHORES, Calif. & SINGAPORE & HAMBURG, Germany--(BUSINESS WIRE)-- Smaato Inc., the leading mobile ad optimizer and mobile advertising platform, today announces the release of new versions of Smaato’s Android SDK as well as their Publisher Dashboard App for Android. The two solutions are now compatible with Android Tablets and Android 3.1 to provide app developers and publishers greater opportunities to monetize their apps and content.
Now available on the Smaato Publisher Portal, the new Android SDK Version 2.3 features support for leaderboard, skyscraper and medium rectangle ads for Android Tablets as well as a redesigned sample application for both phones and tablets. The SDK sources ads for worldwide mobile inventory from more than 60 ad networks.
With the widest range of free SDKs available, Smaato’s latest updates to its in-app advertising solution now offer over 20,000 Smaato-registered publishers access to increased revenue through higher CPMs and fill rates across Android Tablets and Android 3.1.
In addition, Smaato’s free Publisher Dashboard App, originally designed to enable mobile app publishers to view their app performance in real-time, has been updated to run on Android Tablet now benefitting publishers with a larger screen size. This new version is available today on the Android Market as well as on the Smaato Publisher Portal.
About Smaato Inc.
Smaato (www.smaato.com) is a pioneering mobile advertising company that operates the mobile ad optimization platform called SOMA (Smaato Open Mobile Advertising) and partners with 20,000+ mobile publishers and app developers.
SOMA’s unique feature is the aggregation of 60+ leading ad networks globally to maximize mobile advertising revenues with the widest range of SDKs for all smartphone platforms.
Smaato Inc. is headquartered in Redwood Shores, California with offices in Hamburg, Germany and Singapore.
CONTACT:
Press Contact Smaato Inc.
Harald Neidhardt
CMO & Co-Founder
harald@smaato.com
@hneidhardt
or
onechocolate communications PR
Jill Tsugawa
+1 (415) 989-9803
jillt@onechocolatecomms.com
or
Smaato Inc.
3 Lagoon Drive, Suite 170
Redwood Shores, CA 94065
Phone (USA): +1 (650) 286 11 98
Phone (Europe): +49 (40) 3480 9490
www.smaato.com
Twitter: @smaato
Facebook.com/smaato
KEYWORDS: United States Europe Asia Pacific North America California Germany Singapore
INDUSTRY KEYWORDS: Technology Internet Software Telecommunications Mobile/Wireless
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