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iPad® Technology from Great American Supplemental Benefits Group Eases Administrative Burden for Agents

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Posted September 28, 2011

AUSTIN, Texas--(BUSINESS WIRE)-- Loyal American Life Insurance Company®, a member of Great American Supplemental Benefits Group (GASB), recently released an iPad version of their best in class Express App, which allows agents to quickly quote rates and submit business electronically for two new products, Loyal American Affordable Health BenefitsSM and Cash Advantage Critical IllnessSM. This is another step in GASB’s industry-leading technology solutions that helps ease agents’ administrative burdens. Unlike other PC or tablet based agent software tools, the Express App iPad mobile digital device version allows clients to sign their name to an application using their finger tip or a stylus directly on the iPad.

“We feel the iPad is a tool that will be as popular as a cell phone within 5 years,” said David Chambers, GASB Divisional Vice President, Sales and Marketing. “Applications for the iPad are not fads; they are standards that successful businesses must adopt to remain cutting-edge. We are proud to be one of the first carriers in our space to launch this technology and feel it is one more reason that we have achieved distribution growth.”

Express App, the proprietary electronic application submission process, allows agents to easily quote a rate and submit new business by eliminating the hassle and expense of printing and faxing. Additionally, agents have the option to sell policies over the phone and do not have to gather a wet signature.

“We understand that agents are busy and they need to spend their time selling rather than tied up with paperwork. Our goal is to offer quality products that help provide peace of mind to consumers while delivering solutions that make it easy for agents to do business with Great American. Agents continue to tell us they love doing business with GASB because we issue policies and pay commissions quickly while offering excellent service to their clients,” stated GASB Divisional President, Brad Wolfram.

Dale Frohock, Divisional Assistant Vice President, IT, added, “Our solutions are very intuitive and useful, which makes agents’ lives easier. We have a number of additional enhancements on the horizon and will continue to deliver products and solutions that benefit agents and consumers.”

Brokers and agents who are interested in marketing any GASB products are encouraged to contact David Chambers as indicated below.

About Loyal American Life Insurance Company

Part of the Great American Supplemental Benefits Group family of companies, Loyal American Life Insurance Company has provided insurance products since 1955 to help meet the financial needs of Americans as deductibles and coinsurance costs grow.

About Great American Supplemental Benefits Group

Based in Austin, Texas, Great American Supplemental Benefits Group (GASB) features a comprehensive suite of supplemental health insurance products including Cash Advantage Critical IllnessSM, Affordable Health BenefitsSM fixed indemnity health policy, specified disease cancer, heart attack, stroke, accident and Medicare Supplement. Great American Supplemental Benefits Group is a member of Great American Financial Resources Inc. (“GAFRI”). GAFRI is a member of the Great American Insurance Group, whose roots go back to 1872 with the founding of its flagship company, Great American Insurance Company. The members of Great American Insurance Group are subsidiaries of American Financial Group, Inc. AFG’s common stock is listed and traded on the New York Stock Exchange and Nasdaq Global Select Market under the symbol AFG.

This information is intended for professional agents. REC-0039



CONTACT:

Great American Supplemental Benefits Group
David Chambers, 512-531-1508
Divisional Vice President, Sales and Marketing
dchambers@gafri.com
or
Visit:
www.LoyalAmerican.com
www.GAFRI.com
www.AFGinc.com

KEYWORDS:   United States  North America  Texas

INDUSTRY KEYWORDS:   Technology  Mobile/Wireless  Professional Services  Finance  Insurance  Other Professional Services

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