Kadoink Teams with Atlantic Records to Mobilize Platinum-Selling Singer/Songwriter Jason Mraz
Kadoink, (www.kadoink.com), a
leading web telephony platform for social media, announced today the
company has partnered with Atlantic Records to launch an interactive
mobile fan club for popular singer-songwriter Jason Mraz.
Kadoink will support the artist’s upcoming
album release, “We Sing. We Dance. We Steal
Things.,†by launching a next-generation
mobile list allowing fans to hear audio updates from Jason, and easily
receive exclusive text and behind-the-scenes information regarding
upcoming Jason Mraz events delivered to their mobile phones. Using
Kadoink’s innovative Mega Widget, Jason Mraz
fans can instantly join his mobile list for free by visiting his MySpace
page (http://www.myspace.com/jasonmraz)
and clicking on the ‘get mobile updates button’
inside the Kadoink widget, or by simply texting ‘Follow
Mraz’ to 33033 on their mobile phones.
“We are looking forward to working with
Kadoink to help further Jason’s relationship
with his fans through the use of music, text, and other audio updates on
their mobile phones,†said Dan Grossman,
Digital Marketing Manager Atlantic Records.
“We are very excited to be working with such
a talented and versatile artist as Jason Mraz, and with Atlantic Records
which has been the launching pad for some of the world’s
most successful recording artists over the decades,â€ÂÂ
said Roland Deal, VP Marketing/Co-Founder of Kadoink. “Kadoink
is adding an innovative new layer of marketing to Atlantic’s
formula for success by enabling fans to hear, share and connect through
the music they love, creating a unique one-to-many interaction.â€ÂÂ
Fans signing up for the mobile list will also have the opportunity to
listen and forward to friends the new hit song â€ÂÂI’m
Yours,†which will be the first single from
Jason’s forthcoming album, “We
Sing. We Dance. We Steal Things.†available
May 20th at national and online retailers.
About Kadoink
Kadoink is a powerful web-telephony platform that seamlessly integrates
SMS, IM and voice into a single hosted system compatible with any
carrier or handset. Through its patented technology, Kadoink provides a
suite of communication applications and services such as phonecasting,
audioblogging, microblogging, instant and large scale group
communication (calling & texting) as well as mobile advertising (SMS and
audio interstitials). In addition, Kadoink offers API’s
that allow social application developers to integrate advanced mobile
telephony and messaging capabilities into their offerings. Kadoink
un-tethers users from their computers and instantly expands their
current mobile phone capabilities, giving them a fun, always-present,
easy-to-use tool to anonymously connect with an expansive network of
family, friends and online communities without ever having to disclose
their actual phone numbers. The company is based in San Francisco,
California and was formed in September 2006. For more information and to
sign up for Kadoink please visit www.kadoink.com.


