KushTV Goes Mobile with Helio

SANTA MONICA, Calif., Oct. 8 /PRNewswire/ -- KushTV, the original and first multi-platform, high-definition broadband and lifestyle network, just announced the extension of its wildly popular network to mobile through a partnership with Helio. Helio will distribute a number of KushTV's original made-for-mobile episodic series on its nationwide 3G service. KushTV's very popular episodic shows include "The Loc Dog Show" starring Korn, "Perfect Picks" with E! Entertainment's The Olly Girls, "DJ Goddess," "Beverly Hills Confidential" and "Ya Boy - Road To Riches" (the most downloaded rap artist on MySpace).

This announcement and partnership between KushTV and Helio brings new distribution channels to the traditional method by which creative artists collectively bring top programming to consumers and demonstrates how both KushTV and Helio continue to pioneer the digital content arena. This deal further emphasizes KushTV's commitment to creating multi-platform programming that reaches beyond the boundaries of the internet. With the launch of their made-for-mobile episodic series on Helio, KushTV continues to establish itself as a premiere trendsetter with its finger on the pulse of the marketplace.

"KushTV has earned a reputation for bringing great episodic series to millions of Internet users," said Michael Grossi, Senior Vice President of Strategy and Business Development at Helio. "Their short-form reality programming is a great addition to our content line-up."

"We are thrilled to partner with Helio on this exciting venture," said Aaron Justin, Co-Founder of KushTV. "Helio's audience is indicative of where mobile content is heading and we believe that our relationship with Helio will help redefine the experience for mobile content in a growing market."

Since its debut earlier this summer, the KushTV episodic series have rapidly gained momentum in the online space becoming the #1 growing channel on MySpace almost overnight. KushTV currently has branded channel partnerships with Helio, Joost, YouTube, and Akimbo and will release more interactive high definition programming in the forthcoming months.

About KushTV

KushTV is the first high definition video network for online, mobile and digital cable platforms. KushTV targets young adult audiences with original programming, live events and exclusive coverage of today's hottest stars in entertainment, music, comedy, gaming and sports. Through its wide network of distribution partners, KushTV reaches millions of unique users every month. KushTV's most popular broadband channels include "Lifestyle", "Rush" and "Kush Girls." Founded in 2005, KushTV is privately held and headquartered in Santa Monica, CA. For more information, please visit www.kushtv.com.

"Helio," the "Helio" logo and any other product names, service names or logos of HELIO used, quoted and/or referenced herein are trademarks or registered trademarks of HELIO LLC.

Danika Berry/Andrew Scott 5W Public Relations 323.556.7077 dberry@5wpr.com / ascott@5wpr.com