Kyte Expands Globally with Two New Offices, Major Deployments and Expanded Executive Team in Europe

Kyte, the online, mobile and social video platform for live and on-demand content, has expanded into Europe with two new offices, key additions to its executive team and deployments with leading publishers, brands and social networks.

Kyte allows media companies, enterprises and organizations to expand their video strategies to reach audiences across the Web, on social platforms and via mobile phones. By combining the real-time, interactive and community building capabilities of the social Web with the analytics, control, and monetization features of a professional video platform, Kyte enables its customers to engage online and mobile audiences, build community, and monetize.

In the U.K., Kyte has opened an office in central London, where it is working with Trinity Mirror, the country's largest newspaper publisher. Currently, the Kyte platform is enabling Trinity Mirror to drive video creation and consumption, to increase citizen journalism and reader engagement across its regional and classified titles and to significantly enhance both advertising inventory and revenue. Kyte will announce additional UK customers over the next few months.

In Germany, Kyte has opened an office in Hamburg, where it is working with:

"We are seeing enormous demand worldwide for an online video platform that can be a core part of digital strategies to help companies engage and interact with audiences in real-time, across multiple platforms. We've decided to establish offices in London and Hamburg to help meet the demand," said Daniel Graf, CEO of Kyte. "And we were able to hire heavy hitters to lead the offices, many of which were former customers of Kyte who recognized the potential and wanted to get involved."

As part of the expansion, Kyte has also added to its executive team with key hires in each of the new locations:

Germany

United Kingdom

About Kyte

Kyte is the online, mobile and social video platform. The Kyte Platform combines the real-time, interactive and community building capabilities of the social Web with the analytics, control, and monetization features of a professional video platform, enabling companies to engage audiences, build community, and monetize.

Kyte powers online and mobile video for premier media companies, enterprises and organizations. The company is headquartered in San Francisco, California, with offices in New York, London, Hamburg and Zurich. Investors include Draper Fisher Jurvetson, Telefónica, Nokia Growth Partners, Steamboat Ventures, TeliaSonera, DoCoMo Capital, Holtzbrinck Ventures, Swisscom and others. Visit Kyte online at www.kyte.com.