Kyte launches major upgrade of video management Console

SAN FRANCISCO, January 26, 2010 - Kyte, the online, mobile and social video platform for live and on-demand content, today announced the launch of Kyte Console 2.0, a comprehensive, enterprise-grade content management and analytics solution for the Kyte Platform.  Available immediately, Kyte Console 2.0 gives organizations greatly improved flexibility and workflow capabilities for managing, publishing, moderating and measuring video content online and across mobile and social platforms.

"Organizations have sought out Kyte to help deliver cutting-edge video initiatives that reach audiences wherever they are - online, on their mobile devices and within their real-time social activity streams," said Daniel Graf, co-founder and CEO, Kyte.  "The launch of Kyte Console 2.0 makes it easier than ever for our customers to manage and measure all their video assets, including on-demand, live, UGC and mobile video content.

"A successful video strategy is critical to effectively engaging our audiences, and Kyte Console 2.0 provides us with the tools we need to streamline and manage our video publishing process," said Brian Lakamp, EVP Digital Media, Premiere Radio Networks.  "We look forward to taking advantage of new features like smart playlists and enhanced channel management, which will make it even easier to manage and deploy video across our platforms."

The introduction of Kyte Console 2.0 is the latest in a series of product and technology innovations centered on the core Kyte Platform, including the extension of Kyte's mobile application framework to the iPhone, Blackberry, Android and Nokia platforms.  Major new features introduced with Kyte Console 2.0 include:

Improved User Experience and Workflow:  Usability and workflow enhancements make it easier than ever to accomplish routine and complex tasks.

Manual and Smart Playlists:  Manually group shows into playlists or automate the process by creating smart playlists based on custom criteria, such as newest, or most popular shows.

Channel & Player Management:  Configure your channels, including engagement capabilities, and deliver through a wide range of standard or custom online and mobile players.

Editorial Workflow and User Roles:  Assign functional user roles and enable editorial workflows to streamline processes and allow team members to focus on their core tasks.

Audio Shows with Slideshow:  Audio shows can be created with an accompanying slideshow, enabling the distribution of audio content while displaying related pictures.

Show Scheduling and Moderation:  Shows can be scheduled with start and end dates and times.

More information can be found at www.kyte.com/console.

About Kyte

Kyte is the online, mobile and social video platform. The Kyte Platform combines the real-time, interactive and community building capabilities of the social Web with the analytics, control, and monetization features of a professional video platform, enabling companies to engage audiences, build community, and monetize.

Kyte powers online and mobile video for premier media companies, enterprises and organizations. The company is headquartered in San Francisco, California, with offices in New York, London, Hamburg and Zurich. Investors include Draper Fisher Jurvetson, Telefónica, Nokia Growth Partners, Steamboat Ventures, TeliaSonera, DoCoMo Capital, Holtzbrinck Ventures, Swisscom and others. Visit Kyte online at www.kyte.com.