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Loopt Implements Facebook Connect to Enable Users to Easily Find and Connect with Facebook Friends

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Posted July 25, 2008

 

Loopt®, a revolutionary social-mapping and communication service, today announced that it has joined Facebook Connect to allow users to "connect" their Facebook® identity, friends, and privacy settings to the Loopt service.

Working with Facebook Connect will allow Loopt users to share and discover recommendations for nearby businesses, integrate location awareness into their Facebook feeds, and easily find and connect with Facebook friends both on and offline in a manner consistent with their Facebook privacy settings.

"Working with Facebook Connect widens the circle of friends Loopt users can interact with, combining the power of Loopt's social-mapping service with an established network of Facebook friends," said Evan Tana, the Director of Product Management & Marketing of Loopt. "Loopt users will be able to receive an alert whenever Facebook friends are nearby, discover restaurants and bars recommended by their Facebook friends, and integrate their location into their Facebook feed."

Facebook gives everyone the power to share with the people they care about making the world more open and transparent. Facebook users communicate through the social graph, the network of connections and relationships that exist in the world between people. With more than 90 million active users, Facebook is the fourth-most trafficked website in the world.

Facebook launched Facebook Connect to allow users to take their identity and friends with them around the Web, while being able to trust that their information is always up to date and always protected by their privacy settings.

Loopt offers the most intuitive and effective privacy controls and security features for end users. Loopt is 100 percent permission-based and users share location information only with their selected friends, communities and services. Users can easily turn location-sharing on or off at any time. Loopt regularly works with organizations such as the Family Online Safety Institute, ConnectSafely.org, Progress & Freedom Foundation's Center for Digital Media Freedom, and the Internet Safety Task Force.

The enhanced capabilities will roll out to consumers in late summer and will initially be available to Loopt users via the iPhone App Store. Shortly thereafter the features will be made available on BlackBerry and feature phones across Verizon, Sprint Nextel and Boost Mobile. For more information please visit www.loopt.com

Facebook® is a registered trademark of Facebook Inc.
About Loopt

Loopt, based in Silicon-Valley and backed by leading venture capital firms Sequoia Capital and New Enterprise Associates, has created a truly interoperable and accessible social-mapping service that is available across multiple carrier networks and supported on over 80 mobile devices. Leveraging the latest location technology, Loopt changes the way people connect, share and explore in the real world. Loopt was designed with privacy considerations at its core and offers a variety of effective and easy-to-use privacy controls for subscribers. Loopt works with leading mobile, social networking, and online privacy and security organizations such as the Family Online Safety Institute, Cyber Safe California, ConnectSafely.org, Congressional Internet Caucus Advisory Committee, Progress & Freedom Foundation's Center for Digital Media Freedom, and the Internet Safety Task Force. Loopt is also TRUSTe certified. For more information, please visit www.loopt.com

 


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