Loopt Supports Facebook Platform’s Single Sign-On Feature

One-Click Authorization Allows for Simple Access to Loopt’s Facebook Places Integration, Making It Easier to Connect with Friends While Out and About

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)-- Loopt, the best way to connect to people and places around you, today announced it has integrated with Facebook’s new single sign-on feature, making it possible for people to get started with Loopt in just one click when logged into the Facebook mobile app. Available on Android and iOS devices, the improved login makes it even easier for the more than 200 million people who access Facebook on mobile devices to bring their friends with them to Loopt.

Last month Loopt launched its initial integration with Facebook Places, allowing users to share Loopt check-ins on Facebook. and see both Facebook and Loopt check-ins on an interactive map, for a clear view of friends gathering nearby.

“Our Facebook Places integration has been a hit with our users,” said Sam Altman, CEO and co-founder, Loopt. “However, we’ve noticed that users can get ‘log-in fatigue’ when asked to sync up all their services, especially on mobile devices – single sign-on will help remedy that. This is a big moment for mobile. As Facebook continues to bring the social graph to mobile, it’s going to be great for mobile users.”

The new single sign-on functionality means incorporating Facebook friends into Loopt quicker, without the hassle of entering a username or password. The same familiar controls and Facebook Platform permissions model remain, but have been condensed into a one-click authorization.

By removing the barriers that come with logging into multiple services, it will be easier for users to bring friends onto Loopt and enjoy features like:

• Sharing location with friends, taking geo-tagged photos, and pushing these updates to Facebook and Twitter
• Discovering friends nearby (through Friend Alerts, and the Loopt map)
• “Pinging” friends to see where they are
• Finding new places to go based on where friends have been

Loopt is launching single sign-on on its Android application today, available by searching for “Loopt” in the Android Market.

About Loopt

Loopt is the mobile connection to people and places around you. Loopt produces a suite of mobile applications including Loopt, Loopt Star and Loopt Mix, to allow users to discover the world around them. Loopt products use location on mobile phones to help users find and enjoy the friends, places and events around them right now. Phones with Loopt include the iPhone, Android, BlackBerry and Windows Phone (see www.loopt.com/phones for all supported handsets.) The Loopt services have more than 4 million registered users and partnerships with every major U.S. mobile phone carrier. Loopt applications offer a variety of effective and intuitive privacy controls. Find Loopt at www.loopt.com, www.twitter.com/loopt and www.facebook.com/loopt

Facebook® is a registered trademark of Facebook Inc.

CONTACT:

Loopt, Inc.
Sharon Howell, 650-230-6069
press@loopt.com

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