m-Wise Selected by Bertelsmann's Arvato Mobile to Deliver Mobile Content Services in Brazil

Mobile content technology vendor, m-Wise
(OTCBB: MWIS) announces a partnership with Arvato Mobile, a subsidiary of
the Bertelsmann media group, to provide hosted content management and
delivery services to Arvato Mobile's extensive base of mobile subscribers
in Brazil.

Arvato Mobile operates extensively in the global mobile content market
providing various mobile content and entertainment services. Following the
expansion in subscriber base in the Brazilian market, the company has
decided to join a multimedia service platform and selected m-Wise's MOMA to
fulfil this task. The partnership will allow Arvato Mobile to develop new
kinds of services and enhance the end-user experience.

"The rapid growth of mobile subscriber base in Brazil together with the
enhancement in mobile content and mobile devices has encouraged us to
search for a platform that could help us with the multimedia service
development we needed," said Fabio La Manna, Arvato Mobile Brazil General
Director. "We have selected m-Wise's MOMA Platform as we found it highly
qualified for the complex and dynamic needs of the mobile content business
in the Brazilian market."

Zach Sivan, m-Wise's Chief Executive Officer added, "We are very pleased to
embark on this new partnership with Arvato Mobile. The Brazilian market is
one of the fastest growing markets in the mobile industry and we are
delighted to take part in the evolution of this market together with a
market leader such as Arvato Mobile."

About Arvato Mobile

Arvato mobile is a subsidiary of Arvato -- a corporate division of
Bertelsmann. The company provides an innovative range of digital
entertainment content and interactive solutions. The company is a 360
degree manager along the whole digital value chain. Arvato mobile works
with market leading mobile operators, internet service providers, license
holders, broadcasters and brands in over 75 countries. In Brazil, Arvato
Mobile is the market leader and through the local brand TJNET
(www.brasil.tj.net) provides mobile entertainment to its customers.

About m-Wise

Founded in 2000, m-Wise has rapidly established itself as a leading
international provider of enabling technologies for the mobile
communications, mobile gaming, and mobile entertainment industries. m-Wise
is the developer of MOMA (Mobile Once, Mobile Anywhere), the de facto
content management and service delivery platform used on or through over 50
mobile networks throughout Europe, North and Latin America, and Asia.

MOMA is an integrated "one stop shop" for mobile operators, wireless ASPs,
content providers, and media producers to always deliver end-users with a
state-of-the-art mobile experience. MOMA makes it easy not only to manage
and deliver content like entertainment, music, games, and video without
specific regard to handset compatibility but also adds real-time end user
capabilities like voting, chat, and access to live data. Better yet, MOMA
includes transactional billing, customer care, and even marketing
capabilities -- all built in.

For more information, please visit www.m-wise.com.

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