M2 Events Announces the Launch of APPNATION, an International Executive Conference and Exposition Focusing on the Burgeoni

First International Executive Conference and Exposition From Digital Industry Veteran and Former ad:tech Chairman Drew Ianni

Keynotes Include App Pioneers Ilja Laurs, CEO of GetJar; Smule Co-Founder and Chief Creative Officer Dr. Ge Wang; and Executives From Time Inc, Marvel Entertainment, Butler, Shine, Stern & Partners, Mediabrands and Initiative Media (Interpublic), Nielsen Telecom, The North Face, The Wall Street Journal, and Zynga

SAN FRANCISCO--(BUSINESS WIRE)-- M2 Events, a new conference development and thought leadership production company, today announces the launch of APPNATION, a new executive conference and exposition that focuses on the burgeoning consumer applications economy. APPNATION will focus on social and mobile apps across all devices and platforms including PCs, smartphones, tablets, Internet-enabled televisions, portable gamers, peripherals and a range of other current and emerging connected devices.

The inaugural APPNATION conference and exposition will take place September 13-14, 2010 in Downtown San Francisco at the Moscone Convention Center. The event will include an executive-level conference and a dynamic, cutting-edge exposition featuring companies from across the apps value chain. APPNATION will feature a wide variety of speakers from across the consumer applications ecosystem including appearances by Ilja Laurs, the Founder and CEO of GetJar; Alex St. John, President and CTO at hi5; Matt Freeman, CEO of Mediabrands Ventures; Greg Stern, President of Butler, Shine, Stern & Partners; Rich Wong, Partner at Accel Partners; John Cantarella, SVP, Digital, News, Sports, and Business from Time Inc; Eric Bader, Chief Strategy Officer at Initiative Media (Interpublic); Tobias Kemper, GM, North America, Nimbuzz as well as other speakers and attendees from a diverse group of world-class companies such as Google, Marvel Entertainment, Time Inc, Nielsen, Sequoia Capital, Symbian Foundation, Adobe, The North Face, Ogilvy & Mather, Norwest Venture Partners, JP Morgan Chase, BlackBerry Partners Fund, Comcast Interactive Capital and many others.

APPNATION will also dedicate a significant amount of focus and onsite resource to give developers of all sizes an opportunity to learn how to further monetize their content, products, and services as well as offering them a unique and affordable opportunity to showcase their work in front of industry luminaries, investors, advertising agencies, media companies, the technology press and peers.

“This event is designed to push the applications industry forward by focusing on monetization, investment strategies and opportunities, new media business models, advertising and marketing best practices, as well as consumer insights and analytics,” said Drew Ianni, Founder and Event Chairman of APPNATION. He added, “That’s a tall order. To do this, we will bring together key players from across the apps value chain and economy to share and gain value added insights into the consumer applications economy, conduct some business, and have a little fun along the way.”

“I am personally excited to attend APPNATION and see new and innovative companies and hear leading executives and entrepreneurs discuss the future of applications across an increasingly cross-platform media and communications landscape,” added Mark Kvamme, a Partner at Sequoia Capital, a leading venture capital firm based in Silicon Valley.

"The timing of APPNATION is spot-on. The media, commerce, and communications worlds are being transformed by a host of new technologies and product innovations. With the explosion of consumer applications the industry needs a high-caliber thought leadership event to address a range of real-world business issues,” added Matt Freeman, CEO of Mediabrands Ventures.

APPNATION is initiating a formal call for speakers which will remain open through August 1, 2010. Submissions after this date may not be eligible for consideration. To file a speaker submission, please go to www.appnationconference.com/callforspeakers

About APPNATION

APPNATION is a new executive conference and exposition focusing on the burgeoning consumer applications industry. APPNATION is a unit of M2 Events, LLC, a new conference and thought leadership production company founded by Drew Ianni, a 15-year digital media and marketing industry veteran and former Programming Chairman and Senior Global Analyst for ad:tech, a leading digital media and marketing conference and exposition. Mr. Ianni has also held senior analyst and executive positions at firms such as Jupiter Communications, Lazard Freres & Co, and BBDO.

Follow APPNATION on Twitter at http://twitter.com/appnationconf

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6331257&lang=en

CONTACT:

APPNATION
Drew Ianni, 646-425-7029
Founder / Event Chairman
drewianni@appnationconference.com
or
Spark PR (Press)
Candace Locklear, 510-292-8216
candace@sparkpr.com

KEYWORDS:   United States  North America  California

INDUSTRY KEYWORDS:   Technology  Software  Mobile/Wireless  Social Media  Professional Services  Finance  Communications

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Drew Ianni, founder M2 Events/APPNATION (Photo: Business Wire)