novero Products Now Available at Apple® Stores Nationwide

Stylish Bluetooth Solutions, Including Exclusive Version of “Lexington” Headset, Debut In-store and Online at Apple.com

ATLANTA--(BUSINESS WIRE)-- novero, a company passionate about creating inspiring communication solutions, announced today the availability of three stylish Bluetooth products at Apple stores nationwide. TheFirstOne, a top-rated Bluetooth headset in winter-white and chrome, and TheTalkyOne, a clean and minimal Bluetooth speakerphone, will join Lexington, novero’s latest headset, to provide Apple customers smart and sophisticated options for hands free communication. TheFirstOne and TheTalkyOne are also available online at Apple.com.

Complementary to the appearance of the iPhone 4, novero will debut an exclusive version of Lexington specifically for Apple. The earpiece, crafted in brushed steel with a piano black finish, features a charging cradle wrapped in fine, Italian leather that holds nearly a full day’s worth of talk time.

“Apple has created a world that is synonymous with style and providing customers with a refined user experience,” said Razvan Olosu, CEO of novero. “At novero, we hold the same ideals paramount and imbue our lifestyle products with similarly high design and top-quality functionality. We are proud to make our suite of products available to Apple customers nationwide.”

Leading into the holidays and the year’s busiest shopping season, Apple’s roster of products includes the following wireless solutions by novero:

• Lexington ($149.95) – A Bluetooth headset that goes beyond its sharp appearance to provide users an unprecedented amount of talk time: up to 20 hours thanks to its accompanying leather wrapped charging performance dock. Lexington also features dual microphone technology with noise cancellation to ensure crisp, clear audio in any environment. Included with Lexington and in addition to the charging dock, customers will find a car mount and eight in-ear rings for a comfortable fit and a micro USB cable.
• TheTalkyOne ($139.95) – Whether on a call in the office, busy at home, or running errands in the car, TheTalkyOne is a sleek and minimally designed universal Bluetooth speakerphone with a single-touch button that allows calls to be managed with one press. For phones that support the feature, TheTalkyOne reads incoming texts aloud and streams music from Bluetooth-enabled phones and music players.
• TheFirstOne ($149.95) – Available in winter-white and accented with polished silver, TheFirstOne is an unassuming, yet confident Bluetooth headset. TheFirstOne comes with a collection of accessories that keep it conveniently within reach at all times, including a charging car dock and desk stand, a necklace, a wearable clip and eight in-ear rings.

Lexington, TheTalkyOne, and TheFirstOne are currently available at select Apple stores across North America. TheTalkyOne and TheFirstOne can also be purchased on the Apple online store: www.store.apple.com/us. For more information about novero’s full range of lifestyle solutions please visit www.novero.com.

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About novero

novero is a company passionate about creating beautiful communication accessories that combine brilliant artistry with leading-edge innovation. By challenging convention with imagination and high-design, novero crafts mobile lifestyle products that resonate with discriminating buyers around the globe.

novero was founded in 2008 via a management buyout from Nokia orchestrated by Razvan Olosu, the visionary and former head of the worldwide Mobile Enhancements division. The company has since delivered groundbreaking consumer products, including the Victoria collection – contemporary Bluetooth accessories in timeless jewelry form – as well as solutions for luxury clients including Bentley, Jaguar, Land Rover and Mercedes-Benz. novero is headquartered in Düsseldorf, Germany, with over 425 employees across offices in Europe, North America and Asia. For more insight, please visit: novero.com.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6522099&lang=en

CONTACT:

Fusion PR for novero
Jeff Bratton
310-481-1431, Ext. 13
jeff.bratton@fusionpr.com

KEYWORDS:   United States  North America  Georgia

INDUSTRY KEYWORDS:   Technology  Consumer Electronics  Hardware  Mobile/Wireless

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