Philadelphia Eagles Offering Fans Assistance Via Text-Messaging

The NFL's Philadelphia Eagles are using a
unique text-alert system powered by qtags to provide in-stadium
assistance to fans at Lincoln Financial Field.

Eagles fans who need emergency help or who have a situation that
requires the attention of stadium personnel can text a keyword to 78247
(q-t-a-g-s). This initial text creates a channel for private
communication between the fan and stadium support staff, allowing both
to communicate back and forth using a web interface and the fan's
mobile phone. The keyword is communicated to fans via in-stadium
signage and the Lincoln Financial Field scoreboard.

"The text alert system allows us to quickly and effectively identify
problems and respond as needed -- even when the crowd is loud," says
Eagles Leonard Bonacci. "Our qtags-powered system enables us to
communicate privately in real-time using a mode of communication most
accessible for fans, the mobile phone."

The Eagles are joining a wide range of other organizations relying on
text message for security/support assistance. Around the country,
various police departments are using text messaging to receive tips and
communicate with citizens, and a number of universities and schools
have instituted text-messaging platforms for student alerts.

"The benefits are clear -- you can quickly and easily communicate with
audiences as needed, in real-time, with a cost-effective platform that
offers a wide range of options," says Allison Gower, president of
qtags. "We can customize responses in multiple ways in order to enable
information flow and timely reactions."