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Platform Partnership With Transpera Brings Dave Navarro, Gaming, Music, Comedy and Action Sports Television Content to Personal

LOS ANGELES, CA--(Marketwire - June 16, 2008) - maniaTV, the first online television
network and birthplace of original web television hits "Dave Navarro's
Spread TV" and "Tom Green Live," today announced the launch of maniaTV
Mobile. The service, powered by Transpera's comprehensive mobile video
delivery and monetization platform, allows viewers to access online
television content from any video-enabled mobile device, and creates
additional advertising inventory and enhanced interactive programming
options for maniaTV. Select maniaTV Mobile content can now be viewed by
going to http://maniatv.com from mobile browsers.

maniaTV Mobile will offer more personal ways for mobile users to experience
their favorite programming on the go with features such as "Send-to-Friend"
for mobile-to-mobile sharing and forthcoming "Send to Mobile" for online
to mobile device interaction. The Transpera platform, optimized for all
video capable phones including the newly announced 3G iPhone, also gives
users the ability to search for videos, save their favorites, and receive
mobile alerts when new shows appear through integration with top social
networking services such as Twitter.

"Mobile content is an important part of engaging viewers in a way that
suits their lifestyle while delivering timely and highly engaging brand
experiences for advertisers," said Peter Hoskins, maniaTV CEO. "maniaTV
Mobile will change the way we conceive and create segments and can add a
new level of interactivity down the road."

"With more and more mobile phones, like the iPhone, out there with powerful
video capabilities, having a mobile video channel is a no-brainer. But the
complexity and cost of developing, deploying and monetizing these channels
is a barrier for many content providers," said Frank Barbieri, founder and
CEO of Transpera. "Transpera's platform eliminates that complexity, adds
incremental revenue though targeted advertising integration and allows
video publishers to focus on their core competencies -- creating and
delivering the most exciting video possible to their audiences."

About maniaTV

The maniaTV Network launched in 2004 as the world's first Internet TV
network. The company produces, sells and distributes made for internet
programming targeting the 18 to 34 year old audience while delivering
innovative branded entertainment opportunities to leading brands and
advertisers. With a state-of-the-art production studio in Hollywood,
maniaTV produces groundbreaking, award-winning programming for 8+ million
viewers each month. maniaTV's programming slate ranges from music and
comedy, to drama, video gaming, and action sports. Leading shows include
"Dave Navarro's Spread Entertainment," "Tom Green Live," "National
Lampoon's Lemmings," "Arcade," and "All Access." maniaTV delivers unique
brand experiences within each show and has served over 50 of Advertising
Age's Top 100. Through its visionary market leadership and focus on premium
content and distribution partnerships, maniaTV is redefining television for
the 21st Century. We like to call it "Television 2.0."

About Transpera

Transpera provides the industry's first comprehensive platform for
monetizing Web videos on mobile phones. Powering mobile video channels for
such powerful internet video brands as CBS News, Associated Press,
Revision3, Break.com, maniaTV, eBaumsworld and Putfile, Transpera provides
online content owners, network operators and advertisers the tools to
capitalize on the exploding mobile video market. Through the company's
patent-pending platform and bridging technology, Transpera is the only
company to connect all the necessary pieces for optimizing the monetization
of mobile video content. Transpera provides video content and brand owners
with the ability to instantly mobilize and distribute video to mobile phone
users based on their interests and communities, enhance on-deck video
offerings for network operators and provide brand owners and advertisers
with a direct and targeted route for marketing to their target audiences.
Transpera is based in Santa Monica, Calif. and is funded by top venture
firms Intel Capital, Flybridge Capital (formerly IDG Ventures) and First
Round Capital Ventures. For more information, visit www.transpera.com.

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