Ringtones.com launches in the US

The global mobile phone content retailer, Mobile
Streams (strategic partner of Liberty Media), announces the off-portal
launch of its popular mobile internet store,
www.Ringtones.com<http://www.ringtones.com/>.

Mobile phone users in the US will now be able to access directly
www.Ringtones.com<http://www.ringtones.com/> and the over 20,000 ringtones
available from music industry stars such as Katy Perry, Coldplay, Flex and
J. Holiday. In addition to MP3 ringtones and polyphonic ringtones,
subscribers to the store can also choose from a wide selection of graphics
and games. The store boasts thousands of pieces of content provided by more
than 500 different music publishers and labels as well as media content
suppliers.

Mobile Streams CEO, Simon Buckingham said: "Mobile Streams has been
retailing mobile content on-portal for more than five years in the US, but
the launch of the off-portal www.Ringtones.com<http://www.ringtones.com/>
site marks the first major effort we have put into launching an off-portal
destination in this market. Friendly billing solutions coupled with a
growing volume of search queries for mobile content make the timing of this
launch appropriate".

www.Ringtones.com<http://www.ringtones.com/> is powered by Mobile Streams'
technology platform, MultiMobi. Designed and built by Mobile Streams,
MultiMobi ensures that customers have an uncomplicated shopping experience
with advanced features such as: arrival reactivity, storefront
personalisation, dynamic content generation and one-click purchasing.

"Ringtones.com is our flagship consumer brand and we look forward to
welcoming new customers in the key US market," added Simon Buckingham.

Ringtones.com has already been launched as an off-portal mobile content
store in the UK and Argentina, continuing Mobile Streams' strategy of
building an off-portal retailing business to supplement its existing
on-portal content retailing operations.