Statement Issued from ZAGG Inc.

Company Reiterates Long-Term Growth Initiatives

SALT LAKE CITY--(BUSINESS WIRE)-- ZAGG Inc. (NASDAQ: ZAGG) (www.ZAGG.com), a leading producer, designer, and distributor of electronics accessories for protecting and enhancing the mobile experience, today refuted the random implications in a recent blog posted on Seeking Alpha about the company. The company normally does not comment on blog posts, but believes it is the author’s intention to advance his interests, and the interests of other investors that have taken a position adverse to the long-term growth prospects of the company. It is management’s opinion that this post misrepresents and distorts facts not relevant to the company's current financial position, long-term growth prospects and management policies. To that end, the company reiterates its long term growth initiatives and expansion opportunities, both domestically and internationally with an expanding distribution channel, rapid acceptance of new mobile devices, and broadening product offering.

The company holds its directors, officers and employees to the highest ethical standards in both its business operations, and in its efforts to achieve long-term value for its shareholders. The Seeking Alpha post appears to have been issued specifically to cause a decline in the company stock price to support the increase in the short interest in the company stock, and purchases of stock options related to these short positions. As a result, the company has begun an investigation into the circumstances around the trading in ZAGG stock and options on Thursday, December 16, 2010. The company has filed a formal complaint with the Chicago Board Options Exchange and will report this matter to the Securities and Exchange Commission's Division of Trading and Markets and Division of Enforcement. The company will take other appropriate action if needed to protect its business operations and the reputation of its management team, board of directors, employees and partners.

Implications made in the blog post are based on non-connected circumstances and erroneous conclusions that do not correlate to the company's operations and appear primarily intent to compromise the integrity and competency of the management team for the gain of short sellers. As a result of the blogger’s attempt to discredit management and manipulate the stock price, the company will aggressively pursue its rights with authorities. Further comment on this matter will not be provided by the company or its advisors.

ZAGG Inc. encourages investors to remain focused on the company’s strong fundamentals and long term opportunities for growth. Historically, the fourth quarter has been the strongest quarter for the company, and ZAGG remains optimistic for the upcoming quarterly results, with new products introductions such as the ZAGGmate and new distribution channel expansion.

For more information about ZAGG or any of their products, please visit ZAGG.com.

About ZAGG Inc.:

ZAGG® is a market leader in providing innovative consumer products like films, skins, audio and power solutions that protect, personalize, and enhance the mobile experience. ZAGG’s products are distributed worldwide with popular, award-winning brands such as the invisibleSHIELD®, ZAGGskins™, ZAGGmate™, ZAGGsparq™, ZAGGbuds™ and ZAGG LEATHERskins™. The patent-pending invisibleSHIELD, ZAGG’s flagship product, is the original thin film full-body protector, and is available in over 5,000 precision pre-cut designs with a lifetime replacement warranty. ZAGG products are available online at ZAGG.com and in major retailers around the globe, including Best Buy, AT&T, Target, RadioShack, Cricket, Carphone Warehouse and hundreds of other retailers. For more product or investor information please visit the Company's web site at www.ZAGG.com.

Safe Harbor Statement:

This release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. "Forward-looking statements" describe future expectations, plans, results, or strategies and are generally preceded by words such as "may", "future", "plan" or "planned", "will" or "should", "expected", "anticipates", "draft", "eventually" or "projected". You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements as a result of various factors, and other risks identified in filings made by the Company with the Securities and Exchange Commission.

CONTACT:

Media:
ZAGG Inc.
Nathan Nelson, 801-263-0699 ext. 107
nnelson@zagg.com
or
Investor Relations:
Genesis Select Corp.
Kim Rogers-Carrete, 949-429-7408
krogersc@genesisselect.com

KEYWORDS:   United States  North America  Utah

INDUSTRY KEYWORDS:   Technology  Consumer Electronics  Online Retail  Telecommunications  Mobile/Wireless  Retail  Specialty

MEDIA:

Logo