Tele Atlas Urban Maps Launches to Deliver Pedestrian-Specific Content on Mobile Devices

Tele Atlas, a leading global provider of digital maps and dynamic content for navigation and location based solutions, today announced the availability of Tele Atlas(R) Urban Maps, designed to enrich the mobile users' location-based services (LBS) experience. Urban Maps delivers premier out-of-car content such as enhanced views of sidewalks and footpaths, 2D representations of notable structures and building footprints that better orient pedestrians in city centers.
"Whether it's the busy executive seeking a better route from their parked car to the location of their next meeting or the holiday traveler looking for the nearest bank machine, consumers need to be able to quickly orient themselves in their surroundings to find their way," said Magnus Nilsson, CEO, Wayfinder. "Working with Tele Atlas, we are able to enhance Wayfinder's solutions with advanced visual and pedestrian-specific content so our consumers have the best mobile navigation experience."
Tele Atlas Urban Maps complements Tele Atlas(R) MultiNet(R) digital map database to deliver the complete street network, including non-drivable, pedestrian-only thoroughfares and a selection of points of interest (POIs) that enhance a user's ability to find their way through busy urban centers and reach their destinations. To enable a more realistic display of city environments, Tele Atlas Urban Maps integrates Tele Atlas(R) 2D City Maps, which show building footprints, sidewalks, town blocks, parks and railway infrastructure along with 2D Landmarks, which provide well-known visual waypoints for enhanced recognition and orientation.
Tele Atlas Urban Maps are available for nearly 120 cities globally, including key cities in Asia-Pacific, Europe and North America such as Amsterdam, Beijing, Berlin, Boston, London, New York, Paris, San Francisco, Shanghai, Singapore, Toronto and Washington DC. To further enhance offerings for pedestrians, Tele Atlas' customers and solution developers can incorporate additional Tele Atlas products, including Tele Atlas(R) 3D City Maps, Tele Atlas(R) 3D Landmarks and Tele Atlas(R) CityGuide, as well as aerial imagery.
"Map usage on mobile phones has grown rapidly over the last 18 months, spurred by the widespread availability of both GPS-enabled mobile phones and more compelling location-based applications. As a result, there is increased market opportunity to offer consumers solutions that help them quickly orient themselves to their surroundings and find what they are looking for a busy urban environment," said Rik Temmink, vice president of global product management, Tele Atlas. "With Tele Atlas Urban Maps, our customers can leverage advanced visual content and pedestrian-specific map information to develop next-generation mobile and LBS applications for their end users."
Tele Atlas also offers a prototype with new features for Urban Maps including, enhanced pedestrian attribution and neighborhood definitions. These features presently are available as a prototype for Tele Atlas customers for 23 cities in 11 countries in Europe.
About Tele Atlas
Tele Atlas delivers the digital maps and dynamic content that power many of the world's most essential navigation and location-based services (LBS). Through a combination of its own products and partnerships, Tele Atlas offers map coverage of more than 200 countries and territories worldwide. The company was founded in 1984 and has more than 2,000 staff at offices in 24 countries around the world. Today, Tele Atlas maps are developed with the insight of a community of millions of GPS system users worldwide, who are adding to the company's unmatched network of sources to track and validate changes in real time, and deliver the best digital maps and dynamic content. For more information, visit www.teleatlas.com. Tele Atlas is a subsidiary of TomTom N.V.
Tele Atlas and the Tele Atlas logo are registered trademarks of Tele Atlas. All other trademarks are property of their respective owners.
SOURCE: Tele Atlas