Zumobi Unveils Sweet Sixteen Zoom Space

SEATTLE--(BUSINESS WIRE)--Zumobi, the free open mobile widget platform with Zooming User Interface, today launched the NCAA Division I Men’s Basketball Championship Sweet Sixteen zoom space. Sports fans using the sixteen Tiles – one for each team – will be able to keep pace with the madness this March as they bounce in and out of news, schedules, pre- and post-game wrap ups, and stats from the action-packed college games. The basketball-focused mobile widgets join the ever-expanding gallery of Tiles from Zumobi and its partners including Amazon.com, MTV Networks, Fox Television, The Associated Press and Yelp.com. To access the Zumobi Sweet Sixteen zoom space for Windows Mobile devices visit www.zumobi.com/bball or visit the Zumobi Gallery to customize your zoom space with Tiles from just your favorite teams.

“The Zumobi Sweet Sixteen zoom space was uniquely created for college basketball fans on the go,” said Zumobi CEO Eric Hertz. “Keeping an eye on their favorite team or the tournament as a whole this time of year is a priority for these fans. With the Zumobi Sweet Sixteen zoom space, they can access the news, schedule, scores and stats they crave on the teams and players they love.”

Zumobi’s revolutionary user interface has changed the way people access, retrieve and share Web-based content on their mobile phones – allowing them to “bounce” into and out of snippets of the entertainment and news they want throughout the day. The Zumobi Sweet Sixteen zoom space is built specifically for basketball fans, and provides them information on statistics, schedules, news stories and pre- and post-game wrap ups at a glance. In short, it provides fans a way to stay on top of the action throughout the March basketball tournament.

To download Zumobi via your mobile device go to get.zumobi.com. Zumobi is currently available for phones running Windows Mobile 5 and 6, with Blackberry and selected J2ME compatibility coming early in the second quarter of 2008. A data plan is required, and unlimited data plans are strongly recommended.

About Zumobi

Zumobi is a new and open mobile widget platform with an engaging Zooming User Interface. Free to consumers and supported by an advertising business model, Zumobi delivers entertainment and information content to phones in an innovative and fun way. By creating a compelling experience and opportunity for the entire mobile ecosystem – carriers, advertisers, distributors and consumers – Zumobi is providing a complete solution that is creative, flexible, powerful and easy to use. More information on Zumobi is available at www.Zumobi.com.

Contact:

ZumobiCindy Spodek Dickey, 206-269-1111 x-2010Vice President – Marketingcindy@zumobi.comorRacepoint Group for ZumobiRJ Bardsley, 415-694-6701rbardsley@racepointgroup.com