The latest study by J.D. Power & Associates on customer satisfaction with major wireless carrier-branded stores found that Verizon Wireless stores met consumers' expectations better than the other carriers' stores. Verizon Wireless fared particularly well in terms of store facility, store display and price/promotion. T-Mobile USA came in second place, according to the study.
Overall satisfaction with wireless retail experience declined to 709 points on a 1,000-point scale, which marks a 7 point drop from May and a 12 point drop from a year ago. The study found that the average retail sales transaction now take approximately an hour, which is a four minute increase over the last reporting period in May.
For more on the satisfaction study:
- read this press release [1]
Related Article:
- The last two J.D. Powers studies. Article [2]
Links:
[1] http://www.fiercewireless.com/press-releases/j-d-power-and-associates-reports-retail-sales-experience-declining
[2] http://www.fiercewireless.com/tags/j-d-power