NEW YORK--(BUSINESS WIRE [1])--E*TRADE Securities LLC today introduced E*TRADE Mobile Pro, a
first-of-its-kind, integrated mobile software solution offering
customers quick and easy wireless access to their E*TRADE accounts.
Available exclusively on BlackBerry® smartphones from Research In Motion (RIM) (Nasdaq: RIMM; TSX: RIM),
E*TRADE Mobile Pro gives customers many of the same interface, security,
trading and banking features available on their desktops – with the added capability and convenience of accessing real-time
information and transacting any time, anywhere, from their BlackBerry
smartphones1.
“E*TRADE customers are always on the go, and
are always looking for new ways to leverage technology in order to
achieve their financial goals,” said Michael
Curcio, Managing Director, E*TRADE Securities LLC. “With
Mobile Pro, customers have real-time access to their accounts and the
information that can move markets.”
Mobile Pro offers BlackBerry smartphone users:
“E*TRADE Mobile Pro provides innovative and
practical capabilities that complement the communications, connectivity
and multimedia features used by millions of BlackBerry smartphone
customers today,” said Jeff McDowell, Vice
President, Global Alliances at Research In Motion. “We
are pleased to be working with E*TRADE to enhance the mobile experience
for our customers.”
The new wireless platform will be showcased in E*TRADE’s
upcoming television, print and online advertisements. The E*TRADE “Talking
Baby” will return to test-drive the new
technology and demonstrate how quick, easy and hassle-free trading and
banking from a BlackBerry smartphone can be with the new Mobile Pro. The
new commercial will air tonight in conjunction with Game One of the NBA
Finals.
BlackBerry is the number one selling smartphone brand in North America
and E*TRADE Mobile Pro is currently available for the BlackBerry® Curve™, BlackBerry® Pearl™ and BlackBerry® 8800 Series smartphones, as well as other BlackBerry smartphone models
running BlackBerry® Device Software 4.1 or
higher.
The new platform will be made available to all E*TRADE Securities
customers by July 1 at no additional cost, providing real-time account
synchronization paired with core etrade.com functionality. Currently,
Mobile Pro is being beta tested by select customers. To learn more and
to see a demo of the platform, visit www.etrade.com/mobile [2].
1. Trades received outside normal market hours will be entered the next
business day.
System response and account access times may vary due to a variety of
factors, including trading volumes, market conditions, system
performance and other factors.
About E*TRADE FINANCIAL
The E*TRADE FINANCIAL family of companies provides financial services
including trading, investing and banking for retail and institutional
customers. Securities products and services are offered by E*TRADE
Securities LLC (Member FINRA/SIPC). Bank products and services are
offered by E*TRADE Bank, a Federal savings bank, Member FDIC, or its
subsidiaries.
Important Notice
E*TRADE FINANCIAL, E*TRADE and the E*TRADE logo are trademarks or
registered trademarks of E*TRADE FINANCIAL Corporation. The statements
contained in this news release that are forward-looking are based on
current expectations that are subject to a number of uncertainties and
risks, and actual results may differ materially. The uncertainties and
risks include, but are not limited to, changes in market activity,
anticipated increases in the rate of new customer acquisition, the
conversion of new visitors to the site to customers, the activity of
customers and assets held at the institution, seasonality, macro trends
of the economy in general and the residential real estate market,
instability in the consumer credit markets and credit trends, rising
mortgage interest rates, tighter mortgage lending guidelines across the
industry, increased mortgage loan delinquency and default rates,
portfolio growth, portfolio seasoning and resolution through
collections, sales or charge-offs, the development and enhancement of
products and services, competitive pressures (including price
competition), system failures, economic and political conditions,
changes in consumer behavior and the introduction of competing products
having technological and/or other advantages. Further information about
these risks and uncertainties can be found in the information included
in the annual reports previously filed by E*TRADE FINANCIAL Corporation
with the SEC on Form 10-K (including information under the caption "Risk
Factors") and quarterly reports on Form 10-Q.
Links:
[1] http://www.businesswire.com/
[2] http://www.etrade.com/mobile