Ministry of Sound today announced the launch of three branded handset bundles featuring pre-loaded Ministry of Sound/Hed Kandi music tracks, videos, wallpapers and ringtones, plus exclusive merchandise and competitions.
The Samsung E250, Sony Ericsson V640i and Nokia 5310 will each feature a unique Ministry of Sound or Hed Kandi bundle which will be available from 29th August via launch partners Grattan, Vodafone and DataSelect
The Ministry of Sound handset bundles include the following content and merchandise:
Ministry of Sound - Samsung E250
- Preloaded with 10 music tracks
- 3 MoS Ringtones, 3 MoS Wallpapers
- MoS VIP Dogtag - entitles owner to club entry privileges
- Competition - Win a Year with Ministry of Sound' Prize 10 x '52 MoS CDs'
- On Vodafone Pay As You Talk - Promo price of £29.99
Ministry of Sound - Sony Ericsson V640i
- Preloaded with 10 + 2 music tracks
- 5 MoS Ringtones, 5 MoS Wallpapers
- 2 MoS Music Videos
- MoS VIP Dogtag - entitles owner to club entry privileges
- Competition - Win a Year with Ministry of Sound' Prize 10 x '52 MoS CDs'
- On Vodafone Pay As You Talk - Promo price of £29.99
Hed Kandi - Nokia 5310 Preloaded with 10 + 2 music tracks
- 5 HK Ringtones, 5 HK Wallpapers
- 2 MoS Music Videos
- HK Keyring
- Competition - Win a HK Framed Canvas Print.
- On Vodafone Pay As You Talk - Promo price of £99.99
Van Uong, Brand Licensing Manager, Ministry of Sound, commented: "Mobile is an important distribution channel for us and working directly with the handset providers enables us to deliver Ministry of Sound and Hed Kandi tracks, video and wallpapers plus exclusive merchandise and competitions straight into consumers hands.
"Because Ministry of Sound is the world's largest independent record label with a large and loyal following, we are able to work closely with our handset partners to create exclusive bundles which have huge appeal with the 16-24 year old demographic and are in discussions to launch additional packages later in the year."