Moblyng ( www.moblyng.com), a leading social media company, announced today the launch of its artist campaigns featuring musicians from top record labels: Columbia Record's Metro Station, Nettwerk Records singer/songwriter Lucy Schwartz,Interscope Records' Black Tide, and Decaydence/Fueled by Ramen's Gym Class Heroes. Moblyng will add its "Moblyze Me" button to each artist's MySpace profile home page allowing fans to instantly mobilize content to their mobile devices. Fans will be presented with additional value-added offerings once inside the artist-branded WAP environment. Content is then easily shared with friends via mobile phones. The new features may also be interacted with through Moblyng's mobile site, m.moblyng.com. Campaigns include:
-- Black Tide offers fans the ability to mobilize their new animated
series, "Bastard vs. Bots," featuring music from their new album,
Light From Above through their newly launched MySpace site.
"It's pretty cool that we will be able to reach out to our fans
whenever we want to give them updates about what is going on with
Black Tide," said Zakk Sandler, bassist of Black Tide. "Now they
will know all that we are up to the second it happens and they can
tell everyone."
-- Metro Station fans will have the opportunity to interact with
multiple offerings in conjunction with their debut release, Metro
Station. Users will be able to interact with their favorite
Metro
Station music videos and be presented with a customized WAP
environment that includes access into the band's IVR line and
links into their ring tone storefront.
-- Gym Class Heroes will host similar functions providing fans with
additional content to purchase and interact with from their new
album, The Quilt. Once fans enter the WAP environment, they
can
access a newly launched ring tone store as well as links to the
band's tour dates.
"Mobile phone users love music content and we are excited to give consumers a way to instantly mobilize content from top music artists," said Stewart Putney, CEO of Moblyng. "The campaign bridges the gap between fan and artist to provide a personalized environment that can be accessed anytime, from anywhere."
Moblyng will continue to introduce ongoing artist campaigns from major and independent label communities, providing fans a new means to interact with their favorite artists.
About Moblyng
Moblyng is the leader in mobile social media and can detect and "moblyze" photo and slide show widgets and online video from any social media page or URL. The company has patent-pending technology that provides detection, "scraping" and mobile distribution of social media. The company is privately held and headquartered in Redwood City, Calif. For more information, please visit: www.Moblyng.com.
SOURCE: Moblyng