Shazam, the world's leading mobile music discovery provider, today announced it has increased its music database from six to eight million tracks following new major partnerships and direct sourcing activities. With the most comprehensive music database in the sector, Shazam users are now able to access an even broader range of music than ever before, boosting Shazam's dominance in the discovery of pre-release and specialist music.
By extending its database to include additional North American, Asian and European content, Shazam has further strengthened its market-leading position by having the largest collection of the most important long tail undiscovered music gems and hot pre-release future hit records. This will lead to an even richer musical experience for mobile users around the world and enhance Shazam's appeal.
The extra two million tracks will be linked to Shazam's other unique assets, taking users on a music journey from discovery to knowledge with artist biographies and album reviews through to purchase of the music they love through affiliated partners.
Will Mills, Head of Music, Shazam comments: "This increase in our database cements Shazam's position as the leading mobile music discovery service in the world. With our strong music alliances we gain access to the most relevant music well before many other music services, which ensures users can discover popular and niche music all over the globe.
No matter where they are, or what they're listening to, users are taken on an unforgettable musical journey. This unequalled user experience and superior technology has made Shazam the perfect partner for mobile phone operators and handset manufacturers across the world."
With such a comprehensive database spanning every genre and era and including the latest pre-release tracks, Shazam proves that it has its finger on the pulse of music trends, past, current and future, to deliver its users an unrivalled music experience.
For more information please visit www.shazam.com
About Shazam Entertainment
Shazam is the world's leading mobile music discovery application - enabling consumers to experience and share music with others across mobile devices and the internet. Since its launch as the first mobile-specific service to help users discover new music six years ago, Shazam has created a new way for users to connect to each other through their music tastes and preferences.
Headquartered in London England, Shazam's solutions enhance the music strategies of more than 75 carriers across 60 markets globally, including AT&T, T-Mobile and Vodafone.
The Shazam Tag Chart, generated by the company's mobile music recognition service, is constantly referenced by the music industry as a true indicator of market interest in pre-release material and a monitor of the hit potential of a track or artist.
Shazam's successes have been recognised through numerous awards, including the Mobile Entertainment Award for Best Music Service Provider.