NEW YORK--(BUSINESS WIRE)--T-Mobile USA, Inc. announced today the beginning of its special pre-sale program for existing customers who want to be among the first to get their hands on the much-anticipated T-Mobile® myTouchTM 3G. Beginning today, current T-Mobile customers can visit www.T-MobilemyTouch.com to order the company's latest AndroidTM-powered device, and be the first to put their own personal touch on myTouch 3G.
Existing customers who order the device during the pre-sale period from July 8-28 can qualify for myTouch 3G delivery before the national retail launch. T-Mobile today announced national retail availability of the device will begin on Aug. 5.
T-Mobile once again has partnered with Google to deliver a rich mobile experience that includes one-touch access to the GoogleTM mobile services that millions use every day including Google SearchTM by voice, Google MapsTM with Street View, YouTubeTM and PicasaTM. Designed by HTC, T-Mobile myTouch 3G boasts a sleek and lightweight look and feel, a full touchscreen and virtual keyboard, and new features that allow customers to truly make their phone their own, inside and out.
"We've heard loud and clear from our customers that a deeper level of personalization matters to them," said Denny Marie Post, chief marketing officer, T-Mobile USA. "That is why we placed so much emphasis on breaking the mold with myTouch 3G: to provide customers with boundless ways to make their phone a true expression, and extension, of themselves."
On the inside, myTouch provides customers with the ability to richly personalize the entire theme of the device with new widgets, icons and wallpapers, which can be added directly on the homescreen. Android MarketTM also boasts thousands of applications that can deliver further customization to customers based on their personal passions and preferences. In addition, starting next month, T-Mobile will launch a new application within Android Market called AppPack that will highlight a variety of noteworthy applications to help customers further personalize their myTouch 3G, manage their T-Mobile accounts and help make the most of their T-Mobile experience. Some of the recommended applications will include SherpaTM, imeem mobile and Movies by Flixster, plus T-Mobile applications including myAccount, myFaves®, HotSpot Locator and Visual Voicemail.
On the outside, a variety of accessories and pre-designed shell patterns will soon be available for myTouch, at retail and online. For true individualization, customers will also be able to design a unique shell using a dedicated Web site. Shells will be able to be customized in a variety of ways, including uploading a personal photo, graphic design, or selecting text, shapes, icons or logos. The final design is custom-printed onto the shell, then shipped.
In addition, an entire ecosystem of accessories will be available for myTouch from gel skins to device cases to wrist straps to covers. Five distinct accessory packs, including a music bundle with portable speakers and a fitness pack that includes a fitness belt and arm band, allow customers to further match the phone to their unique lifestyle.
Pricing and Availability
T-Mobile customers have the opportunity to pre-order myTouch, in limited quantities, beginning today at http://www.T-MobilemyTouch.com. myTouch will be available nationwide at T-Mobile retail stores and online beginning August 5 for $199.99 with a two-year agreement.* Customers can visit http://www.T-MobilemyTouch.com for more information.
*Price may vary depending upon customer upgrade eligibility requirements. Plus taxes and fees. Qualifying voice and data plans required. 3G coverage not available everywhere. For information where T-Mobile 3G service is available or to see T-Mobile's Personal Coverage Check tool, please visit http://www.T-Mobile.com/Coverage.
Note to Editors
For photos and video of T-Mobile myTouch 3G with Google and other T-Mobile services and products, please log on to www.TheNewsMarket.com/T-Mobile to preview and request photos. Registration is free of charge for media.
myTouch, myTouch 3G, the myTouch design and Sherpa are trademarks of T-Mobile USA. Google, Android, Android Market, Google Search, Google Maps, YouTube and Picasa are trademarks of Google Inc. All other company and product names may be trademarks of the companies with which they are associated.
About T-Mobile USA, Inc.
Based in Bellevue, Wash., T-Mobile USA, Inc. is the U.S. operation of Deutsche Telekom AG's (NYSE: DT - News) Mobile Communications Business, and a wholly owned subsidiary of T-Mobile International, one of the world's leading companies in mobile communications. By the end of the first quarter of 2009, more than 148 million mobile customers were served by the mobile communication segments of the Deutsche Telekom group - 33.2 million by T-Mobile USA - all via a common technology platform based on GSM, the world's most widely used digital wireless standard. T-Mobile's innovative wireless products and services help empower people to connect to those who matter most. Multiple independent research studies continue to rank T-Mobile among the highest in numerous regions throughout the U.S. in wireless customer care and call quality. For more information, please visit http://www.T-Mobile.com. T-Mobile is a federally registered trademark of Deutsche Telekom AG.
Forward-Looking Statements
This press release contains forward-looking statements that reflect the current views of Deutsche Telekom management with respect to future events. The words "anticipate," "believe," "estimate," "expect," "intend," "may," "plan," "project" and "should" and similar expressions are intended to identify forward-looking statements. Forward-looking statements are based on current plans, estimates and projections, and therefore you should not place too much reliance on them. Such statements are subject to risks and uncertainties, most of which are difficult to predict and are generally beyond Deutsche Telekom's control, including, without limitation, those factors set forth in "Forward-Looking Statements" and "Risk Factors" contained in Deutsche Telekom's annual report. If these or other risks and uncertainties materialize, or if the assumptions underlying any of these statements prove incorrect, Deutsche Telekom's actual results may be materially different from those expressed or implied by such statements. Deutsche Telekom does not intend or assume any obligation to update these forward-looking statements.
Contact:
Media Contacts:
T-Mobile USA Media Relations
Peter Dobrow or Michelle Webb, +1-425-378-4002
MediaRelations@T-Mobile.com