ROK Entertainment Group, the mobile technologies, applications and services company, has today announced its partnership with leading digital media firm, AMS Interactive (AMSi) to develop full-service web and mobile portals for the streaming of on-demand music.
"We believe the future of music consumption is not through the traditional ownership of songs via download or through the purchase of CD's" said Jonathan Kendrick, Chairman and CEO of ROK "but rather in what will become an ever-increasingly popular trend of ‘renting' vast libraries of music from which listeners will be able to stream exactly the genre of music they want, on-demand, whenever and wherever they are through a variety of media, including the internet and mobile phones".
ROK has amassed a broad portfolio of revenue-generating mobile services (www.rokent.com) including the award-winning ROK TV which enables the stream of live and on-demand video to mobile phones over mass-market 2.5G as well as over 3G. ROK has successfully launched its subscription-based mobile TV services with several Mobile Operators worldwide.
"We are thrilled to be working with ROK on this incredibly exciting initiative in mobile/web converged music delivery" said Ed Seeger, Chairman of AMSi "as, together, we have the technology, the experience and the ability to build a new model for music delivery".
AMSi specialize in the deployment of customizable audio content platforms for retail and corporate customers to include the ability to deliver marketing messages directly at point of sale as well as providing interactive online music delivery services featuring song skipping, favorites tracking, countdown channels, and a robust search features.
"We are working on several business models for the on-demand music streaming services we are developing with AMSi, to include advertising-funded and free-from-advertising subscription models, enabling people to have access to a massive library of music of all genres, anytime they wish and irrespective of their spending power." Added Kendrick.
About ROK:
Founded in 2004, ROK Entertainment Group is a mobile technologies, applications and services development company and has amassed a suite of revenue-generating mobile services which it licenses to Mobile Operators and Handset Manufacturers worldwide. Headquartered in the UK, ROK is best known for its award-winning mobile TV services which streams video - live and on demand - over 2.5G, 3G and Wi-Fi®. In addition, ROK has 5 patent awards and many more patent applications in place. For more information, please visit: www.rokent.com.
About AMSi:
AMS Interactive , launched by the founders of American Media Services, LLC, is a digital media firm whose services include corporate/retail Storecasting and theRadio.Com. Through a proprietary internet receiver provided by the AMSi team, Storecasting provides a customizable audio content platform for retail or corporate environments with the ability to engage and deliver marketing messages to customers directly at point of sale. TheRadio.com is an on-demand, interactive music delivery site featuring unique capabilities including song skipping, favorites tracking, countdown channels, and a robust search feature. For more information, please visit www.amsinteractive.com.
Forward-Looking Statement:
The information contained in this news release, other than historical information, consists of forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those described in these statements. Forward-looking statements regarding the timing of developing, testing and releasing existing and new products, of marketing and selling them, of deriving revenues and profits from them, as well as the effects of those revenues and profits on the Group's margins and financial position, are uncertain because many of the factors affecting the timing of those items are beyond the Group's control.