Amp'd, Obopay launch as planned

After announcing their partnership back in July [1], Amp'd and Obopay are now rolling out their mobile payments service, which will enable the MVNO's subscribers to send money from their handset to any other handset and receive money from any Obopay user. The service also comes with a prepaid debit MasterCard that lets users conduct retail transactions at most stores and ATMs in the U.S. using their Obopay account funds. Users will also be able to refer friends, check balances, get money owed from other mobile users and view transaction histories. No word yet on whether parents need to sign up for a hip, teen-targeted Amp'd Mobile service contract to be able to top off their kids' Obopay accounts.

For more on the Obopay-Amp'd deal:
- see this press release [2] from Obopay