Alltel announced today that it had selected the recently acquired WiderThan [1] as its provider for ringback tone (RBT) services, for its more than 11 million subscribers. Alltel subscribers can now download ringback tones for $0.99. A ringback tone is a music clip that a caller listens to instead of the standard dial-tone. WiderThan already provides content services to T-Mobile USA, Verizon Wireless, Cingular Wireless and Sprint Nextel.
For more on Alltel, WiderThan:
- see this press release [2]
- and see this article [3] on Cingular's ringback launch over the summer
Links:
[1] http://www.fiercemobilecontent.com/story/realnetworks-acquires-widerthan-for-350m/2006-09-12
[2] http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=104&STORY=/www/story/10-31-2006/0004463321&EDATE=
[3] http://www.fiercemobilecontent.com/story/cingular-launches-ringback-tones-verizon-answers/2006-06-02