Free Newsletter
Motorola embarks on embedded wireless strategy
Free newsletter via e-mail
Tools
Motorola plans to put embedded wireless modules into a range of consumer electronics devices. The company will have modules for HSPA, WiMAX and LTE.
The company, which has seen its handset division struggle mightily recently, said it envisions its modules being embedded in notebooks, netbooks, portable gaming devices and other networked consumer electronics. The new strategy would mean that for the first time Motorola would be putting its proprietary wireless technology in other device manufacturers' products and not just its own.
Motorola sees embedded wireless as a potential goldmine down the road. According to research firm Strategy Analytics, by 2014 there will be 100 million devices with 3G or 4G technology embedded in them.
"We see wireless broadband in consumer electronics being a tremendous growth opportunity not just for Motorola, but for the entire industry," said Gary Koerper, vice president of engine systems for Motorola Mobile Devices. "In the next five to seven years everything you own will be connected to the Internet."
For more:
- see this release
- see this CNet article
Related Articles:
AT&T moves closer to embedded wireless vision
Gartner: Embedded wireless to become car maker priority
AT&T partners with Hertz on embedded wireless
4G Status Report: Wireless embedded in every device
T-Mobile's John Horn talks about making M2M easier and affordable
Comments
Posted by Anonymous | June 5, 2009 - 5:27pm
Regarding the point: "... for the first time Motorola would be putting its proprietary wireless technology in other device manufacturers' products and not just its own ..."
Where have you been since about 1996?
Motorola has been putting its embedded wireless modules & technology in other embedded products from about the mid-1990s until present. In flavors of AMPS, GSM, CDMA and other technologies starting in the mid-90's until present day, these wireless modules and technologies have been integrated into anything from vehicle telematics units made by other manufacturers, to fixed remote-monitoring applications.
Part of the problem with Motorola is they don't speak up and talk about what they've done and been doing and continue to do all along. Motorola were there pretty much before embedded connectivity was even a gleam in the eye of the remaining and newer players in this industry.
Comments (1) | Post a comment