Reddick now Handmark's CEO

Mobile media developer and distributor Handmark named former Sprint VP Paul Reddick its new CEO. He succeeds August Grasis III, who will transition to chairman of the board. Reddick recently announced he had been appointed to Handmark's board of directors.

During his tenure as Sprint's vice president of partner development and product innovation, Reddick spearheaded the operator's push into the mobile data arena, building out a series of content and location-based service initiatives. "The demand for mobile content and services is poised for tremendous growth, and Handmark is in a great position to make it happen," Reddick said in a prepared statement. "This company's dogged focus on quality services and ease of use will be a great catalyst to drive not just adoption, but more importantly use. I've had the great privilege of growing with this industry as a carrier executive, and I am ready to lead this business through its next stage of growth."

For more on Reddick's new gig:
- read this release