Steve Jobs: IPhone Rebate Letter

I guess I'll take the 100 bucks to sore credit but cash is what we should get

Why should you get anything? This is generous compared to the thousands of other products that this has happened to. You have to have the "latest and greatest" also you've come to expect to pay for it as well. I might concede that it shouldn't be that way but you had to have it and were willing to pay the price.

Early adopters were well aware that the iPhone's price would drop just like the price of nearly every new gadget that preceded it. But a $200 drop after a mere two months? That time period might be unprecendented for such a drop (33% off). Jobs is savvy enough to keep the cash as credit. After all, $100 is a good start toward a new iPod or iPhone for the holidays. Driving holiday sales: That was the plan all along, wasn't it? -Brian

well being able to spend the hundo at itunes would have been more useful.

steve, i did trust you, you are right, i trusted you when you said the keyboard would learn my typing style "in less then a week ill be typing as fast as any touch key board"

its been months, the key board sucks, and i am a girl, i cant even imagine what men with bigger fingers must be suffering.

and the real insult is the remedy is so easy, landscape key board option....LANDSCAPE KEY BOARD.

bigger keys, easy cradle hold for two thumbing, and better visibility.

i trusted you on the "state of the art speaker" too, silly me, my pda from 3 years ago had a better speaker.

i heard this word today "itard"..yep thats me, i am an itard for trusting you.

however i wont be buying more apple stuff from here on out.

and when folks ask how i feel about my iphone ill just keep telling them the sad truth it is the sexiest adress book i ever bought.

This is great PR! The $100 store retail probably only costs them $40, and throw in the co-op funds, accessory guys buying up store space in the Apple Stores and it's probably less. Most people will spend more than $100 in their stores, easy.

Paul Lopez
http://lopezunwired.com

I think the $100 "rebate" is only to get us to buy more Apple STUFF. Some think we should like COOl, but jest because its new and small HIGH price is only good for Apples Profit and Sales Numbers. When you few the attitute in NYC 5th Ave. I only wish trhat their stock will tank baddly

"Disappointed," I could be wrong, but I believe they sell iTunes gift cards at Apple Stores... -Brian

Dear Steve,

Your letter and offer of a $100 store credit is not what customers who spent top dollar only two weeks ago are waiting to hear. Sure, technology is a bumby road, but that does not keep people like myself from feeling burned... no scorched.

I have a suggestion that would appease me and I'm sure countless others: offer the $100 store credit as you suggest then offer another $150 coupon toards the purchase of an Apple product of $750 or more to be used before December 25th 2007. This totals $250 ($50 more than the price difference which will make people smile ;-) and it is a win-win for you: you keep loyal customers and you sell more Apple products.

JasonW

JasonW, Everyone will be smiling with the exception of Apple's shareholders. Early adopters ended up paying an extra $100 to have the iPhone for two months before anyone else. As has been stated before, while lowering the price so quickly was unprecedented, so was the amount of hype surrounding the device's launch. Your suggestion indicates that you think iPhone's early adopters should pay less than the latecomers, why? -Brian

I have no idea what this forum is, I came across it on a random search. I bought the iPhone on the launch day. Within three hours could type like mad ( unlike our friend above who still can't type... maybe the problem isn't the phone... ), I've had no problems. Sure it hangs every once in a while, but hold down the menu button, then jump back into the program. It's technology. I agree with those who said it's a marketing ploy to get us to spend more at the Apple store, but guess what, it's a hundred bucks you would probably spend anyways, and if you don't want to spend more than $100, buy a Shuffle. If you thought your $600 iPhone was gonna be the best thing in the world forever with no price drops or newer models coming out, you were mistaken. Yes it was a marketing ploy. Yes it's unprecedented. Yes, Steve Jobs wrote that letter 6 months ago and it came as no surprise. But... Yes, it's also great that they are giving money back and supporting the early adopters. And guess what, it's still the best Phone ever. For real.

Hey - Ben -

If Steve Jobs realy wrote this letter month ago then this is consumer fraus.
If you know that something you sell will drop the price by 33% after 2 month because of marketing reasons you are obligated to reveal this information to the buyer. He can then decide if he wants to pay the premia for being the first user or maybe he wants to wait.
In any case - if they new and didn't tell - this is ground for legal action against the company and I wish to god some smart greedy lawyer takes them to cort and drop this arogant company back to where it came from. Steve jobs should go to jail if he planned this. I am starting to miss the old nerds at Mirosoft.

when you type all you have to do is finish the word and when you hit space the iphone auto corrects the word to what you were meaning to spell... it words flawlessly for me and i am a man with really big fingers

Agreed. * But still gettin my rebate :) *