Most indie developers are probably pretty comfortable with creating apps that make use of "pinch" and "zoom" gestures by now. Mastering the art of "peek" and "pop" on an iPhone 6S may be another story entirely.
AMSTERDAM-- Just a week after Apple's Tim Cook boasted that the company's new Apple TV creates a "new foundation for TV" with an app-based approach to the market, the TV industry here at the IBC show offered a notably tepid response to Apple's new device. TV executives here generally acknowledged that the device appears to offer a smooth user interface and useful features, but none viewed the device as a breakthrough on the same level as the iPhone or iPad.
Apple's new iPhones are selling out fast, at least in terms of pre-orders for the devices. Apple said that it is on track to surpass the record-breaking opening weekend iPhone sales it had last year, when it sold 10 million units.
AMSTERDAM-- Roger Lynch, the CEO of Dish Network's Sling TV service, said the company is evaluating Apple's new TV service and might develop a Sling TV app for the platform.
Consumers were probably excited to hear about the idea of an app-driven Apple TV, but based on developers on social media it's the platform behind it, tvOS, which deserves most of the interest.
A top AT&T executive put a positive spin on Apple's handset installment plan that the company announced earlier this week that will let customers pay Apple directly for their devices. Speaking at the Bank of America Merrill Lynch Media, Communications & Entertainment Conference and reported in a Seeking Alpha transcript, AT&T SVP & CFO John Stephens said that he believes it might be a good thing for carriers because customers will be able to differentiate between what they are paying for the device and what they are paying for the service.
French media company Vivendi strengthened its hold on Telecom Italia by further increasing its stake in the Italian operator in early September.
The biggest news from Apple's announcement of its new iPhone 6s and 6s Plus phones yesterday was not the phones themselves, which largely conformed to the leaked specifications that had been circulating for weeks, but rather Apple's decision to launch its own equipment installment plan to let customers pay for the devices directly from Apple. The new program should worry carriers because it makes them much less relevant to consumers, enhances Apple's relationship with customers at their expense and could be a step toward Apple cutting out carriers entirely.
Apple unveiled its new iPhone 6s and iPhone 6s Plus, which the company said feature 3D Touch that "senses force to enable intuitive new ways to access features and interact with content." The devices also sport Retina HD displays, 7000 series aluminum, and 12-megapixel cameras. Importantly, the phones support fully 23 bands of LTE, including the 700 MHz band 12 that T-Mobile US is using and Sprint's 2.5 GHz carrier aggregation.
Apple announced its new iPhone Upgrade Program that starts at $32 per month and allows users to upgrade their iPhone every year. Customers who opt for Apple's new iPhone Upgrade Program get an unlocked iPhone 6s or iPhone 6s Plus with the Tier 1 carrier of their choice, and Apple's AppleCare+ warranty service.