T-Mobile USA is bringing its new "Simple Choice" no-contract plans to the B2B market, hoping that its "uncarrier" rebranding effort will also translate into more enterprise sales. The plans are priced from $50 per month to $70 per month and are essentially exactly the same as what T-Mobile offers on the consumer side.
T-Mobile USA may be a small player in the wireless B2B market, but the company wants to grow its market share significantly this year by focusing on plans that do not gouge enterprise customers on pricing, according to Frank Sickinger, the carrier's senior vice president of B2B. The carrier also plans to offer enterprise customers new products and services.
Despite roundly criticizing shared-data plans offered to consumers by market leaders AT&T and Verizon Wireless, T-Mobile USA is making a concerted push to offer what it calls "data pooling and stackable voice" as part of its push to attract enterprise customers.
T-Mobile USA is offering enterprise subscribers up to $200 in credits per line to switch their service over to T-Mobile, part of a wider company effort to strengthen T-Mobile's foothold in the B2B market.
T-Mobile USA is making a major push into the business-to-business market, offering a new unified communications suite for enterprises as well as a device financing program. The beefed up B2B offerings are part of the carrier's broader strategy to expand its presence in the B2B market and challenge Verizon Wireless, AT&T Mobility and Sprint Nextel.
Nokia has called upon its dealers to help the company become the leading smartphone vendor, and promised to become a disruptive force in the handset market, according to a top European executive.
FierceWireless and the other Fierce publications give you the latest news every day to kee you up to date. But we also do a whole lot more than that and this week was especially busy in terms of
with Marc Rohleder, director business sales and engineering at T-Mobile USA As part of T-Mobile's plan to rejuvenate itself following the failed $39 billion acquisition by
T-Mobile USA gave a little more clarity to its latest restructuring plans, explaining that it plans to cut a net 350 jobs instead of the 900 it had previously reported. While the nation's No. 4