BlackBerry is teaming up with Verizon Wireless to give $150 in bill credits per device to enterprises that upgrade their legacy BlackBerry devices to newer BlackBerry 10 smartphones and the BlackBerry Enterprise Service 10 platform.
BlackBerry CEO John Chen said he is feeling good about the company's turnaround prospects despite continued financial losses, sagging revenues and weaker smartphone shipments.
BARCELONA, Spain--BlackBerry CEO John Chen officially unveiled the company's next two smartphones, a mid-range touchscreen phone called the Z3 and another mid-tier phone with a physical Qwerty keyboard called the Q20.
BlackBerry CEO John Chen said that his main focus is on building back up the company's legacy enterprise business, and argues that customers using smartphones on other platforms would be welcome to use BlackBerry Enterprise Service 10 and the company's enterprise security and services.
BlackBerry's interim CEO John Chen issued an open letter to BlackBerry's enterprise customers in which he declared that the company is here to stay. He also reminded the market that the company's BlackBerry 10 platform can perform mobile device management for other smartphone platforms, not just BlackBerry.
BlackBerry it still a public company, and though it declined to hold a conference call to discuss its weak quarterly results last week, the company exposed the depth of its problems and challenges in a regulatory filing. The filing lays bare that the company is struggling in emerging markets, especially against smartphones running Google's Android software, where it once found growth and success.
BlackBerry, in the midst of trying to go private, is hitting back against a recent report from research firm Gartner that warned the company does not have a long-term future.
BlackBerry reports earnings for its fiscal first quarter on Friday, the first full quarter impacted by sales of its new BlackBerry 10 smartphones, but financial analysts disagree over how sales and profits will shake out for the company as it charts its comeback.
BlackBerry reported that in its fiscal fourth quarter, which ran until March 2, it sold 1 million units of its new flagship Z10 smartphone, the first to run its BlackBerry 10 platform. However, in a troubling sign for the company, it also said that its subscriber base fell to 76 million, down from 79 million at the end of the previous quarter and 80 million the quarter before that.
Research In Motion said its new BlackBerry Enterprise Service 10 platform is now available for enterprise and government customers to download, one of the final preludes to the company's launch of BlackBerry 10 next week. RIM's BES 10 platform not only will support device management and security for BlackBerry smartphones and tablets but also for gadgets running Apple's iOS and Google's Android.