T-Mobile USA said it will continue to support its GoSmart Mobile prepaid brand after it closes its merger with MetroPCS. The news is notable considering T-Mobile plans to take MetroPCS' prepaid brand nationwide after it closes its merger with the flat-rate, no-contract carrier.
T-Mobile USA launched its GoSmart Mobile prepaid brand nationwide. The launch signals a new entrant into the nationwide prepaid space.
T-Mobile USA is planning to take its GoSmart Mobile prepaid brand nationwide in February, according to people familiar with the matter. T-Mobile declined to comment on the issue.
T-Mobile USA confirmed to FierceWireless that it is testing a new prepaid brand, GoSmart Mobile, in "select markets." The carrier said it will be "using what we learn to make a decision about a potential national launch sometime in 2013."
T-Mobile USA appears to be preparing to launch a new, low-cost prepaid service called GoSmart Mobile, but it is unclear when the service will launch and whether it will be an independent brand or a T-Mobile sub-brand.