A T-Mobile US representative said that there is a "long list" of independent wireless dealers that have shown interest in signing up for the carrier's new Simply Prepaid retail store package. "To date, stores that have opted into the new initiative are seeing a significant increase in T-Mobile sales as compared to similarly located stores not in the program," a T-Mobile representative said in response to questions from FierceWireless.
T-Mobile US is planning to bring four of its prepaid brands under one heading called "Simply Prepaid," according to a description of the carrier's booth for CTIA's Super Mobility Week show next month.
T-Mobile US updated its GoSmart Mobile prepaid brand to increase the data speeds of its mid-level plan and to cut the price of its high-end plan. Brightspot, an MVNO sold by Target that runs on T-Mobile's network, also updated its pricing.
AT&T Mobility will restrict the maximum download speeds available to its new Cricket prepaid customers to 8 Mbps on LTE devices and 4 Mbps on HSPA+ devices. The action is likely a way for AT&T to differentiate its AT&T-branded services from its Cricket-branded prepaid services, which now operate over the same network.
Retailer Target confirmed it will team with T-Mobile US to launch a new prepaid wireless service dubbed "Brightspot" starting this weekend.
T-Mobile US will power a new prepaid wireless service that retailer Target plans to offer starting this weekend, according to several postings on the Web.
T-Mobile USA said it will continue to support its GoSmart Mobile prepaid brand after it closes its merger with MetroPCS. The news is notable considering T-Mobile plans to take MetroPCS' prepaid brand nationwide after it closes its merger with the flat-rate, no-contract carrier.
T-Mobile USA launched its GoSmart Mobile prepaid brand nationwide. The launch signals a new entrant into the nationwide prepaid space.
T-Mobile USA is planning to take its GoSmart Mobile prepaid brand nationwide in February, according to people familiar with the matter. T-Mobile declined to comment on the issue.
T-Mobile USA confirmed to FierceWireless that it is testing a new prepaid brand, GoSmart Mobile, in "select markets." The carrier said it will be "using what we learn to make a decision about a potential national launch sometime in 2013."