AT&T Mobility's Cricket prepaid brand is showing T-Mobile US and its MetroPCS prepaid unit that two can play that game, and is offering T-Mobile and MetroPCS subscribers a $100 bill credit to switch over to Cricket.
T-Mobile US is planning to bring four of its prepaid brands under one heading called "Simply Prepaid," according to a description of the carrier's booth for CTIA's Super Mobility Week show next month.
T-Mobile US said 92 percent of MetroPCS' customers on its legacy CDMA network in Boston, Hartford, Conn., and Las Vegas moved onto T-Mobile's GSM/HSPA+/LTE network after T-Mobile shut off MetroPCS CDMA service in those markets. The carrier next plans to shut down MetroPCS' CDMA network in Philadelphia sometime later this year.
AT&T Mobility will restrict the maximum download speeds available to its new Cricket prepaid customers to 8 Mbps on LTE devices and 4 Mbps on HSPA+ devices. The action is likely a way for AT&T to differentiate its AT&T-branded services from its Cricket-branded prepaid services, which now operate over the same network.
T-Mobile US continued its surging momentum in the first quarter, recording its best ever quarter in terms of branded postpaid subscriber additions largely on the back of the offering the carrier launched in January to pay off the Early Termination Fees of customers who switched over from other carriers.
T-Mobile US is notifying customers of its MetroPCS prepaid brand in New England and Las Vegas that they will need to upgrade their devices as T-Mobile prepares to shut off MetroPCS' legacy CDMA network in those areas and move customers to its GSM-based network.
AT&T Mobility plans to launch an upgraded version of the Cricket prepaid brand in the second quarter, according to AT&T CFO John Stephens. AT&T closed on its $1.2 billion acquisition of Leap Wireless' Cricket brand and 4.5 million customers last month.
The National Labor Relations Board has consolidated several complaints of labor violations against T-Mobile US and its MetroPCS unit into one national case. The NLRB decision does not yet represent a judgment against T-Mobile but is an escalation of the battle waged by the Communications Workers of America to get T-Mobile workers unionized.
SAN FRANCISCO--AT&T Mobility and T-Mobile US will launch the Nokia Lumia 635, one of three new Windows Phones the handset maker announced here at Microsoft's Build developer conference.
T-Mobile US CTO Neville Ray pushed back hard against a recent report from network testing firm RootMetrics that placed T-Mobile last in overall network performance and reliability and third in speed.