Microsoft released its first Lumia-branded smartphone without the Nokia name on it, the Lumia 535, and is clearly pushing the entry-level phone toward emerging markets. The Lumia 535, which will debut for $137 (€110) before taxes and subsidies, is not the cheapest Lumia phone Microsoft has introduced but it is among them. It also boasts improved specifications compared with similarly priced Windows Phones.
Microsoft is indicating that next week it will unveil its first Lumia-branded smartphone without the Nokia moniker attached, and early rumors are that it will be entry-level device aimed at the mass market.
Microsoft is going to let users create and edit Office content on iPhones, iPads, and soon Android tablets using Office apps without an Office 365 subscription. It's another example of Microsoft choosing to forgo some revenue in order to get its software on more devices.
Level 3 has enhanced its growing presence as an enabler of cloud services by adding Google's Cloud Platform, which enables developers and enterprises to build, test and deploy applications on Google's infrastructure, to its Cloud Connect Solutions ecosystem.
Samsung Electronics said Microsoft's April purchase of Nokia's devices and services business breached a 2011 business collaboration agreement between Samsung and Microsoft. Under that deal Samsung paid $1 billion in patent royalties to Microsoft in 2013, and Samsung is now arguing in court that the Microsoft/Nokia deal invalidates the agreement because Microsoft became a direct competitor with Samsung in the smartphone market.
Google faces a fight to maintain the dominance of its Android smartphone operating system (OS) even though the platform increased its grip on the global market during the third quarter.
Microsoft reported a jump in smartphone sales for the third quarter and also confirmed it will put its own brand name in place of the Nokia brand on its Lumia Windows Phone smartphones going forward.
Microsoft will put its own brand in place of the Nokia brand for new Lumia devices, according to The Verge.
According to a report in Forbes, Microsoft in the next few weeks will launch a smart watch that will be able to track users' heart rates and will be able to work with Windows Phone devices as well as Android and iOS devices. Importantly, the smart watch will reportedly have more than two days of battery life.
Research firms Gartner and CCS Insight think much of the mobile phone shipment growth that will occur in 2014 will be driven by low-cost smartphones, underlining a shift down market that vendors and platform companies have been keen to take advantage of in their search for growth.