Google's Project Fi MVNO will not be a "game changing" move in the wireless industry, for a variety of reasons related to its pricing, scope and experimental nature. However, it could push the wireless industry in a new direction and spur carriers provide faster service and introduce more consumer-friendly offerings, which I think would be a net positive for customers and the wider industry.
Google is officially getting into the wireless business, and unwrapped its "Project Fi" MVNO in partnership with Sprint and T-Mobile US. The service will let customers dynamically switch between the carriers' LTE networks and Wi-Fi networks, and will also give customers credits for their unused mobile data, as had been expected.
The number of multiscreen devices used within each household worldwide has reached the highest point yet, averaging two devices, such as a smartphone or tablet, per three-person home. And they're present in 28 percent of households across the globe, according to a new study released by Conviva. However, the quality of streaming video still varies widely.
Google's MVNO could launch this week, according to a Wall Street Journal report, and it will give customers credit for unused mobile data.
Republic Wireless, a Wi-Fi first carrier that jumps onto Sprint's cellular network when Wi-Fi coverage isn't available, plans to launch a new offer that will give customers credits for their unused cellular data. The company argues this provides more value to customers than simply rolling over unused data to the next month.
Verizon Wireless is taking flak for a posting on its website written by industry analyst Jack Gold that suggests customers do not want or need unlimited data plans.
Smartphones are becoming more ubiquitous in the United States and Americans are also simultaneously relying on them for broadband access, according to a new survey from Pew Research.
The FCC's net neutrality rules could undermine what is being proposed for 5G networks by the Next Generation Mobile Network (NGMN) Alliance and others. Who knows how very well 5G might enable development of other innovative new services, business models and pricing packages if it remains unshackled?
T-Mobile US is automatically upgrading a "small percentage" of its customers to plans with unlimited LTE data for no additional cost. But the carrier said it will return those customers back to their capped data plans at the end of this year.
AT&T Mobility has only 10 pilot customers for its Sponsored Data program a year after the carrier launched the program, but a new report from research firm Strategy Analytics claims that sponsored data plans are gaining traction around the world. The report notes that the U.S. is probably not the most favorable market for sponsored data plans, but it said there is definitely potential for such plans in the U.S.