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Mobile Video

Latest Headlines

Latest Headlines

Report: U.S. consumers swallowed 2.5 GB/month of cellular data in Q1 on average

U.S. consumers on average chewed through around 2.5 GB of cellular data per month in the first quarter, according to industry analyst Chetan Sharma, up from an average of 2 GB per month at the end of 2014.

With AOL purchase, Verizon now competes against Google, Facebook in ad-tech arms race

Verizon Communications' $4.4 billion purchase of AOL will mean the telecommunications giant is no longer just competing directly against the likes of AT&T. The deal is all about advertising technology, or ad-tech, and with it Verizon will now be competing against Google, Facebook and others in the digital ad market, especially in video. If Verizon can develop content for its OTT venture, it now has the tools to make money off of that using AOL.

Analysts: Verizon's AOL deal could help OTT video biz, but might not aid wireless

Verizon Communications' $4.4 billion acquisition of AOL and its advertising technology could improve the carrier's forthcoming mobile-first, over-the-top video business, but it is a risky bet in a still-developing market, according to financial analysts. The analysts see some potential benefits to the deal--but lots of reasons to doubt that it will materially improve Verizon's overall position in the market, especially in wireless.

Verizon's Stratton: Our primary focus with AOL purchase is mobile-first video

AOL's advertising platform was the primary target behind Verizon Communications' $4.4 billion purchase of AOL today--but the company's bigger aspirations are to deliver a mobile-first video experience targeted at millennials.

Verizon snaps up AOL for $4.4B, locking in mobile video, advertising tech

Wondering how far Verizon will go to build an online video empire focusing on its wireless division? Wonder no more: The carrier is buying AOL for $4.4 billion in an all-cash deal that will give Verizon access to the Web company's video and programmatic advertising technologies.

Verizon to acquire AOL for $4.4B

Verizon Communications said it will purchase AOL for $50 per share, or approximately $4.4 billion. The acquisition will give Verizon a jump-start in the online advertising and video market by giving the telecom heavyweight access to AOL's technology and video content.

Sling TV CEO Lynch dishes on how programmers embraced mobile TV viewing

In a conversation with  FierceCable, Sling TV CEO Roger Lynch discussed how Dish Network made the transition to IP-based video delivery, the potential for advertising via over-the-top services like Sling TV, changing views around programming, and more. Hot Seat

Wireless providers make OTT strategy key to future profitability, report says

Despite ongoing concerns about the amount of bandwidth that over-the-top video is taking up on wireless networks, the popularity of the medium means that carriers, including AT&T, T-Mobile US and Verizon, are making wireless OTT a "key pillar" of their future plans, a Wells Fargo analyst research note says.

LTE Broadcast likely won't violate net neutrality- and it probably won't be used much anyway

While there is a legitimate concern that LTE Broadcast content will be given a higher quality of service than regular, over-the-top video content, I don't think the situation will violate net neutrality. In fact, based on conversations I have had this week with experts at vendors that specialize in LTE Broadcast (and, admittedly, are proponents of the technology), carriers' use of it is likely to benefit customers, even those who are not taking advantage of it.

Ericsson: Facebook, YouTube, Netflix, Instagram and Snapchat make up 61% of U.S. mobile app traffic

Facebook and its Instagram photo service, Google's YouTube, Netflix and Snapchat make up 61 percent of U.S. mobile application data traffic, according to a new report from network vendor Ericsson. The phenomenon is similar in other developed markets, the report found.