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NPD

Latest Headlines

Latest Headlines

NPD: 66% of U.S. mobile broadband connections by end of 2015 will be tablets

Tablets are expected to make up a large majority of all mobile broadband connections in the U.S. over the next two years, according to a new report from the NPD Group.

NPD: U.S. Tablets using cellular connections increase 46% in 2013 to 10.4M

The number of tablets in the United States using an embedded cellular connection jumped 46 percent in 2013 to 10.4 million, up from 7.1 million in 2012, according to the a new report from NPD's Connected Intelligence Mobile Connectivity Report. Strikingly, that increase came despite the fact that sales of cellular-capable tablets actually declined from 16 percent of total tablet sales in 2012 to 12 percent in 2013, according to NPD's Retail Tracking Service.

Analysts: Less than half of consumers take advantage of connected TV capabilities

In a glass half full/half empty conundrum, a pair of analyst reports reached the conclusion that connected devices are making inroads into the consumer's home entertainment setup, but are not ubiquitous by any stretch of the imagination.

NPD: FiOS, U-verse subs spending more on VOD than Comcast, DirecTV, Dish Network customers

The average Verizon FiOS and AT&T U-verse TV subscriber spent $25.29 on video-on-demand movies in 2012, outspending cable and satellite TV subscribers, NPD Group said Monday.

Analysts: Apple grabs top U.S. handset spot in Q4

Apple climbed atop the U.S. handset heap in the fourth quarter of 2012, becoming the largest U.S. handset maker for the first time in a quarter, according to new data from Strategy Analytics.

NPD: Sprint's average monthly Android data traffic grows over 1 GB

Android smartphone users on Sprint Nextel have been steadily increasing their average monthly data usage since September, according to new statistics from NPD Connected Intelligence.  Special Report

NPD: Prepaid smartphone sales jump at Tier 2 carriers in Q3

The likes of MetroPCS and Sprint Nextel prepaid brands Boost Mobile and Virgin Mobile outhustled Tier 1 carriers in signing up prepaid smartphone customers in the third quarter, according to a new report from research firm NPD Group.

NPD: Verizon iPhone users consume 1.58 GB/month, almost double those of Sprint

New data from NPD Connected Intelligence shows that Verizon Wireless' iPhone users are the most prolific data downloaders among the nation's top four wireless carriers. The firm found that the iPhone customers of Verizon used an average of 1.58 GB of cellular data per month in September.

Regional operators uncertain about longevity of unlimited data

LAS VEGAS--The CEOs of some of the smaller U.S. wireless operators told attendees at the Competitive Carriers Association gathering here that unlimited data may not be sustainable for the long-term. But they added that the ingenuity and engineering prowess of the wireless industry should not be underestimated.

Unlimited unnecessary? NPD report finds average smartphone data use is below 2 GB

Unlimited data plans are enjoying something of a renaissance this week, with announcements of new unlimited plans from MetroPCS and T-Mobile USA. Yet a fresh report from research firm NPD Connected Intelligence suggests that such plans are not needed by most subscribers.