Ralph De La Vega

Latest Headlines

Latest Headlines

With new leadership team in place, AT&T embarks on new, more localized marketing strategy

BARCELONA, Spain--AT&T Mobility is working to change its approach to marketing by giving its regional managers more flexibility in tailoring the company's messages to specific demographics, said AT&T's new wireless chief, Glenn Lurie.

AT&T's De la Vega: We've already taken 'hundreds of thousands' of iPhone 6, 6 Plus pre-orders

AT&T Mobility has already received "hundreds of thousands" of pre-orders for Apple's iPhone 6 and 6 Plus in the few hours it has been selling the phone, according to top executive Ralph de la Vega.

AT&T, General Motors extending OnStar into Europe

LAS VEGAS--AT&T and General Motors are expanding their relationship beyond North America and into Europe during the second half of 2015 as they partner to bring GM's OnStar service to Europe in select countries.

AT&T merges mobile and enterprise, ups de la Vega

AT&T merged its Mobility and Business Solutions divisions. The newly combined group will be overseen by AT&T Mobility CEO Ralph de la Vega.

Lurie named CEO of AT&T Mobility, de la Vega to oversee mobile and enterprise

AT&T promoted Glenn Lurie to president and CEO of AT&T Mobility. Lurie was previously the president of AT&T Mobility's Emerging Enterprises and Partnerships business.  In addition, AT&T will merge its Mobility and Business Solutions divisions. The new, merged group will focus on delivering integrated solutions for business customers and will be overseen by Ralph de la Vega, who was previously AT&T Mobility's CEO and who will now have a new title of CEO of AT&T's Mobile & Business Solutions Group.

AT&T's de la Vega: Netflix, other video players should pay for traffic costs- not consumers

AT&T Mobility CEO Ralph de la Vega waded into the fraught debate over whether Netflix should be forced to pay to interconnect its video traffic to subscribers. Speaking at the Rutberg Global Summit, de la Vega said that video is driving exponential traffic growth. "We have to provide additional capacity," he said. "The only question is who pays for that addition?"

AT&T: Traffic on HSPA+ network 'has peaked'

AT&T Mobility CEO Ralph de la Vega said that traffic on the company's HSPA+ network has peaked as more and more customers are using LTE devices. The announcement comes as AT&T is starting to refarm some of its 1900 MHz PCS spectrum for LTE service.

AT&T's de la Vega: Microsoft plus Nokia makes a 'viable third ecosystem'

Microsoft's $7.2 billion purchase of Nokia's devices business is good for the industry and may accelerate the Windows Phone platform, according to a top executive at AT&T Mobility. During the Mobile Future Forward conference, AT&T Mobility CEO Ralph de la Vega said that he thinks the Microsoft/Nokia combination is a positive move. 

The 10 highest paid executives in wireless in 2012

During the past several weeks, publicly traded companies in the wireless industry revealed how much they pay their CEOs. The following lists the highest paid executives in wireless.

AT&T's Stephenson takes in $22.2M in compensation for 2012

AT&T CEO Randall Stephenson received a total compensation package of $22.2 million in 2012, recovering from the hit he took in 2011 as a result of the company's failed attempt to acquire T-Mobile USA, according to a regulatory filing.