Sprint still plans to deploy its 2.5 GHz spectrum on a nationwide basis but is going to change its approach to how it rolls out the spectrum to be more targeted on congested points of its network. Sprint CEO Marcelo Claure detailed the change in Sprint's 2.5 GHz buildout approach in comments he made during his first investor conference.
Sprint will not participate in the FCC's upcoming auction of AWS-3 spectrum, the carrier confirmed, giving the company's competitors one less player to worry about as they formulate their bidding strategies.
Speaking at his first investor conference, Sprint's new CEO Marcelo Claure painted a portrait of a fast-acting CEO who is committed to listening to employees, creating value for customers and throwing out the company's stale old practices that were turning away customers in droves.
LAS VEGAS--The fact that Sprint abandoned a merger with T-Mobile US in the face of opposition from regulators, especially at the FCC, has set back the cause for competition in the U.S. wireless market, according to C Spire Wireless CEO Hu Meena.
LAS VEGAS--Now that Apple's iPhone 6 and 6 Plus have been announced, U.S. carriers are getting down to brass tacks to try to take advantage of consumer excitement. The launch is shaping up to be the most dynamic, unpredictable and hard-hitting iPhone release U.S. carriers have ever seen.
Sprint MVNO TextNow, a no-contract service from Waterloo, Ont.-based startup Enflick, announced the launch of its new prepaid brand Touch Mobile. Touch Mobile is aimed at expanding the company's services into the prepaid space via low-cost, Wi-Fi-first service plans and inexpensive handsets.
Sprint is trying to make the most of Apple's launch of the iPhone 6 and 6 Plus by introducing a $50 unlimited plan for customers who buy one of the new phones. The plan is likely the opening salvo in a battle carriers will engage in over the next several weeks to retain and attract new iPhone customers.
LAS VEGAS--Just two months since launching nationwide HD voice service, Sprint says that 16 million customers have access to HD voice service. Speaking at the 4G World conference held here in conjunction with Super Mobility Week, Dr. John Saw, chief network officer of Sprint said that the improved voice quality offered by HD voice is taking the pressure off the carrier to offering voice over LTE service. "We want a solid VoLTE experience before we push it out," he said.
Apple's iPhone 6 and 6 Plus will support Sprint's tri-band LTE Spark service, the carrier confirmed, giving Sprint a much-needed boost since it is relying on Spark to set it apart from other carriers. However, it's unclear how much of an advantage that will give Sprint as it works to deploy the Spark network, especially because the new iPhone does not support carrier aggregation for Sprint's 2.5 GHz spectrum.
The battle over phone trade-in programs is heating up. Sprint said it will meet or beat all of its competitors' pricing to ensure customers get the best trade-in values for their phones. The announcement coincides with a similar one from T-Mobile US, which said it will guarantee the best trade-in value on customers' used devices when they upgrade to a new device and then give customers a $50 billing credit on top of that.